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Jaguar could replace two of its slow-selling sedans with a compact hatchback

Jaguar needs a home run, and it might merge the slow-selling XE and XF into a single model in a swing for the fences. The company is considering several ways to replace its two smallest sedans, and one option on the table is filling the gaps they'll create with a compact hatchback that would take Jaguar into a segment it's never been in before. Nothing is official yet, and Jaguar still hasn't ruled out developing a direct successor to each model, but British magazine Autocar learned at least two other options are being evaluated. Julian Thomson, the company's design boss, suggested their spot might be filled by a city-friendly hatch that would stretch about 177 inches from bumper to bumper, a figure that would catapult it into a segment dominated by the Audi A3, the BMW 1 Series, and the Mercedes-Benz A-Class. It would lure a new set of customers into the company's global showrooms. "I'd love to do smaller cars, and it feels as though the time is right. Jaguar needs a global product that could appeal to younger buyers, and more females as well," Thomson the publication. Although that's simple on paper, it's a lot more difficult to achieve in real life. "It's a tough sector. You need big numbers, which means big factories, and a big organization to sell them. But that's definitely where I would like us to be." Jaguar would need to find a cost-effective way to build the model. Developing an architecture from scratch is one possibility, though it's an expensive one for a company whose financial foundations are shaky at best. It could use its new MLA platform if it's flexible enough to underpin a small car, or it could ask BMW — which it's linked to via several on-going partnerships — to use the front-wheel-drive UKL architecture found under the aforementioned 1. One point the original report doesn't address is that, while a hatchback in the vein of the A3 would do well in Europe, it would fall flat on its face in the United States. That's why Audi, BMW, and Mercedes-Benz all added a trunk to their Euro-flavored hatches for American buyers who prefer three-box sedans. Jaguar would either need to do the same, meaning it would replace two sedans with a hatchback turned into a sedan, or it would end up giving up thousands of sales in one of the world's largest car markets, which would be counterintuitive. Another possibility floated by Autocar is replacing the XE (pictured) and the XF with a compact sedan described as eco-focused.

Jaguar Land Rover may buy Silverstone racetrack for new HQ

Jaguar Land Rover might add another chapter to its venerable motorsports legacy by purchasing the revered UK racetrack Silverstone to use as its new company headquarters. JLR could reportedly offer 22.7 million pounds ($34.1 million at current rates) to buy the circuit, according to Automotive News Europe, which cites several British media sources. The British automaker would then invest the equivalent of $78 million to turn the historic track into a celebration of the brand, including a museum, experience center, and hotel. The company would also construct space for its marketing team and engineers, Automotive News Europe reports. Motorsports would still continue there, too, which means the course's Formula One legacy is safe. Neither JLR nor the British Racing Drivers' Club, which leases the track, have confirmed the rumors. The BRDC only suggested that it received several confidential offers to purchase the circuit. Silverstone has a motorsports history that goes back to the late 1940s and is often the home to the Formula One British Grand Prix. The track's organizers have a long-term deal to continue hosting the F1 race, too. Today, the course also features major events from MotoGP and the FIA World Endurance Championship. In November, Jaguar released a video that celebrated some of its legacy at Silverstone by bringing the modern XJR and Le Mans-winning XJ-R9 LM at the track. If the company's purchase happens, you can expect to see a lot more Jags and probably some Land Rovers lapping the course. Related Video:

Is this a Jaguar or Land Rover of the future? Yes, the near future

Jaguar Land Rover has unveiled a concept vehicle, Project Vector, that the company heralds as preview of future urban transport. The Project Vector is an EV, naturally, and is built on a skateboard chassis with all mechanicals under the floor. That provides for maximum space efficiency in the city-sized vehicle—JLR says it's roughly four meters long, which would make it about half a foot longer than today's Mini Cooper hardtop. It also allows for reconfigurability. The interior is accessed via dual center-opening sliding doors on one side. Four individual seats appear to be mounted on tracks and are shown facing in the same direction, but JLR also says the vehicle can be adapted for delivery use (presumably with most of the seats removed). Project Vector is described as "autonomous-ready," but for now it has a steering wheel and pedals. It's also claimed to be optimized for ride-sharing or private use. The vehicle was developed at the UK's National Automotive Innovation Centre, with the intention to make it a part of the "urban mobility solutions" in the "ecosystem of a smart city," according to JLR. The first such smart city will be Coventry, where an "urban mobility service" will be launched in 2021. Related Video:     Featured Gallery Jaguar Land Rover Project Vector Design/Style Green Jaguar Land Rover Transportation Alternatives Future Vehicles