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Jaguar vs. Jetman: Place your bets

As many car-versus-jet races as we've seen on video, we never seem to tire of them. This latest one, however, doesn't so much pit a car against a jet airplane, per se, but a guy in a jetpack against a supercharged Jaguar. That in and of itself might make this clip worth a watch. The guy in question is one Yves Rossy, otherwise known as the Jetman. The Swiss air force aviator developed, wears, and pilots a six-and-a-half-foot-wide fixed wing fashioned from carbon fiber and fitted with four jet turbines strapped to its underside, each good for 88 pounds of thrust. He's flown it over the Alps, across the English Channel, and above the Grand Canyon, but now he faces off against another adversary. That, of course, would be the Jaguar XJR, complete with 5.0-liter supercharged V8 good for 550 horsepower. Piloting the performance sedan is none other than Martin Brundle, a former F1 driver, Le Mans winner, and television commentator. The two line up on and above a 1.75-mile stretch of road in the deserts of Dubai for the showdown. We could tell you who won, but you'll want to watch the video above for yourself to find out first-hand. And if you want to know more about the Jetman and his amazing flying creation, watch the video below. Related Video: F1 Star Martin Brundle and New Jaguar XJR Take on High-Flying 'Jetman' in World-First Desert Drag Race - Martin Brundle drives new 2016 model year Jaguar XJR in 1.75-mile live car race against 'Jetman' Yves Rossy in the Dubai desert - Head-to-head race demonstrates the benefits of lightweight construction on agility, performance and control in the air and on the road - Sandy conditions offer a clear demonstration of the benefits of the Jaguar XJ's new All-Surface Progress Control (ASPC) - New short film captures the action: https://www.youtube.com/watch?v=xssOxHoEhrk - Brundle and Rossy discuss comparable technology within their two machines The Jetman Dubai pilot Yves Rossy, took on his first ever live race when he went head-to-head against a Jaguar XJR driven by former Formula One star Martin Brundle in a unique contest deep in the Dubai desert. Brundle, who drove in F1 alongside Michael Schumacher and is now a commentator, had the new all-aluminium 550PS, 5.0-litre Supercharged V8 Jaguar XJR at his disposal while Rossy was strapped to his 2m-wide fixed wing, powered by four Jet-Cat superchargers. The race took place on a closed private road and in the skies above it, and was captured in a three-minute short film.

Jaguar Land Rover to cut $6.8 billion in costs

Jaguar Land Rover reduce costs by $6.8 billion and will push annual production volume to 1 million vehicles under a secret project called Leap 4.5, according to Reuters. The British automaker wants to achieve these ambitious goals by the end of the decade to compensate for the changing market in China and to counteract the price of meeting stricter emissions standards around the world. Leap 4.5 won't mean firing workers or cutting the automaker's $4.5 billion annual research budget. JLR will instead find savings by underpinning more models with modular platforms and by adjusting its supply chain. Future factories like the one in Brazil and the proposed plant in Slovakia also won't be affected by the new strategy. Globally, JLR continues to grow, and deliveries are up two percent through October 2015 to 390,965 vehicles. Business just last month was up 24 percent year-over-year to 41,553 units. However, the auto market's downturn in China has taken a bite out the automaker's success because volume dropped there 32 percent in the third quarter, Reuters reported. A global volume of 1 million vehicles will mean more than doubling 2014's 462,678 deliveries, but JLR has made significant investments to boost production recently. In addition to the future factories, it opened its first plant in China last year and an engine assembly site in the UK. The company also signed a deal with Magna Steyr in 2015 to build an upcoming model in Austria. Related Video:

Jaguar Land Rover and Chery investing in Chinese plant

While the European auto market for Jaguar and Land Rover is waning, Chinese car buyers can't get enough of the British marques. To meet that demand, Tata Motors, parent company of Jag and Land Rover, is partnering with Chinese automaker Chery Automobile Co.
The two announced plans to invest $1.75 billion to build a new plant and create a new, China-focused brand. 2014 is the target for completion of the factory. Jaguars and Land Rovers built at the facility will be the first ever produced outside the UK according to the Associated Press. The JV will be called Chery Jaguar Land Rover Automotive Company Ltd.
The announcement comes less than a month after JLR announced it would open a design studio in China. It's not clear from the reports whether the two announcements are part of the same JV or two separate plans.