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Jaguar's first-ever Super Bowl ad to feature F-Type Coupe

Patrons of this year's Los Angeles Auto Show will be able to get their first glimpse at the new Jaguar F-Type Coupe, but the new hardtop sports car will be shown off to an even greater audience in early February. No, we aren't talking about the Chicago Auto Show - we're referring to the Super Bowl. Jaguar will debut its first-ever Super Bowl ad during the second half of the big game on February 2, 2014, and the sleek new F-Type Coupe will be the star.
According to Jaguar, the ad campaign will pose the question, "Have you ever noticed how in Hollywood movies, all the villains are played by Brits?" And for all you social media mavens out there, Jaguar will launch a specific hashtag to go with this marketing: #GoodToBeBad.
British director Tom Hooper is responsible for the ad, which is being filmed in London. Americans will get their first glimpse at the campaign this weekend in the first spot, called Disruptor, but the big F-Type Coupe spot will not air until Super Bowl XLVIII in February.

2022 Jaguar F-Pace Review | Brings some flash to a subdued segment

The 2022 Jaguar F-Pace is an aesthetically pleasing alternative to the regular crowd of compact luxury SUVs from Europe and Asia. It bears the leaper proudly on its tightly-wrapped and attractive bodywork, and there’s little to complain about on the interior, too. Jaguar offers a level of performance available for whatever fits your fancy, but this SUV would rather be a cruiser and backroad bruiser versus a Nurburgring-carver no matter the model you choose. Some of our usual Jaguar Land Rover gripes have dissipated with the F-Pace recently, as itÂ’s now sporting a competent suite of tech to match its good looks. Plus, the new and complex inline-six engine is a real treat to use no matter the environment — it pulls hard when called upon, but has a smooth and luxurious side around town. We think itÂ’s the engine to get.  The F-Pace fits in nicely to this large group of luxury crossovers on sale today, offering an unmatched level of style and a good dose of substance to back it up. WeÂ’d still recommend a couple luxury SUVs before it, but the F-Pace is a more worthy alternative than itÂ’s ever been today.  Interior & Technology   |   Passenger & Cargo Space   |   Performance & Fuel Economy What it's like to drive   |   Pricing & Features   |   Crash Ratings & Safety Features WhatÂ’s new for 2022? There are no notable changes for the F-Pace in 2022 beyond a few optional items being made standard. Those include a power tailgate and privacy glass for the four- and six-cylinder models, and adaptive cruise control with lane-following assist for the SVR. The F-Pace received a makeover for the 2021 model year, and you can read more about that here. What are the F-Pace interior and in-car technology like? The F-PaceÂ’s interior just went through a big rethink last year that upgraded it into the realm of a top-shelf luxury cabin. It has an upscale look, uses excellent materials, and while it may struggle to find that balance between the inclusion of features and maintaining ease of use, nobody will criticize it for a lack of trying with technology. Per usual with Jaguar, the color and materials choices are vast, allowing you to find a combination that best fits your personality. The standard heated (front) seats are comfortable, and the interior as a whole measures up to its leading competitors out of Germany in the BMW X3 and Mercedes-Benz GLC-Class.

Wacky Jaguar crossover mule is a mind-blowing mashup

As Jaguar prepares to introduce its first-ever utility vehicle, our spy shooters have captured this jacked-up XF mule out testing. While a production Jaguar crossover will surely resemble something closer to the recent C-X17 Concept, we can't help but think that the automaker could sell at least a few of these lifted, four-wheel-drive sedans.
Other than proving that Jaguar is hard at work developing this new model using a cobbled-together body, there are some details we can put together about this luxury CUV. For one it's about the same length as an XF, while the ride height is obviously taller and the tire track wider. We're not sure what the rig on top of this mule is for, but the whole car has us reminiscing about the old sedan versions of the Subaru Outback and the AMC Eagle (with a luxury spin, of course).