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Final Jaguar F-Type produced at Castle Bromwich

Last October, Jaguar told us that the F-Type ZP Edition would be the capstone for the F-Type line, the two-seat coupe and convertible retired at the end of the model year. That turned out to be maybe kind-of a little true; standard versions of the car will continue on sale until early 2025 as Jaguar sells out the car's production. The real last stand for the F-Type is the car above, the final unit down the line at Jaguar's Castle Bromwich facility on May 22, 2024, with its siblings the XE sedan and XF Sportbrake. Colored Giola Green outside with a Tan Windsor leather interior under a black roof, the F-Type will use its 5.0-liter V8 to drive to the Jaguar Daimler Heritage Trust collection on the same day that its inspiration, the Jaguar E-Type, ended production in 1974 with a British Racing Green Series III Roadster. Speaking of which, from 1961 to 1974, Jaguar says it built 75,528 E-Types across three Series'. From 2013 to 2024, the automaker built 87,731 F-Types.   Now that the dealer inventory's stocked, what comes next is the end of the long slog to electrification. We won't know what that looks like until the first product gets revealed sometime next year. It's been three years since Jaguar outlined its electric reinvention, promising a two-door sports car and two SUVs that would contend with Bentley and Rolls-Royce. Since then, the electric coupe is said to have given way to a four-seat GT that we presume has four doors, Autocar saying this one could be considered a reborn XJ, although larger and much more luxurious than the last. Sitting on the new long-wheelbase JEA platform, the outlet predicts each will come with baseline specs of at least least 450 horsepower, all-wheel drive and all-wheel steering, six-figure prices. and super-fast charging times. Designs will be minimalist, heavy on touchscreens and sustainable materials, which are pages pulled from the Range Rover playbook. And we're told the Leaper, Jaguar's leaping cat emblem around since World War II, will be put to bed. Instead, identification will be by Jaguar wordtype outside and in — another Range Rover tic. Even stranger: Autocar says none of the three will fit a rear window. Like the Polestar 3, the Jaguars will use "a digital 'mirror' at the base of the windscreen." If this is true, a mirror on the instrument panel at the bottom of the windshield would be proper old-school Jaguar. The GT is meant to debut first, next year, one SUV per year for the two years afterward.

2021 Jaguar F-Type arrives, and it still looks spectacular

The 2021 Jaguar F-Type is officially here, and proportionally, it looks a whole lot like the current F-Type. There’s nothing wrong with that, as the F-Type is still one of the best looking cars on sale today. Jaguar didnÂ’t want to mess with that winning formula, so it took a light brush to the British sports car. Despite the silhouette remaining largely unchanged, the finer styling points are significantly different. Jaguar gave the F-Type a larger grille, slimmer horizontal headlights, a new clamshell hood and reshaped side air intakes. Its taillights are smoothed out, but they feature JaguarÂ’s “Chicane” light graphic from the I-Pace. Thankfully, the V8Â’s menacing quad exhaust design remains for the high-performance R trim. “F-Type has always had great proportions and stance, and our latest design is all about enhancing those key Jaguar values. Our aim was to make the car more contemporary, more purposeful, and even more dramatic,” said Adam Hatton, Jaguar exterior design director. When it comes to engines, Jaguar is staying the course for the most part. The base engine is still the 2.0-liter turbocharged four-cylinder that makes 296 horsepower. Jag took the manual transmission away for the 2020 model year, and the eight-speed automatic transmission remains the only option for 2021 as well. The upgrade engine is still the supercharged V6 that makes 380 horsepower, though the 340-horsepower version is no longer available. Jaguar promises it still sounds spectacular. If you want maximum performance, the F-Type R is the way to go for the time being. Power is up to 575 horsepower and 516 pound-feet of torque in the R — these figures happen to be exactly the same as the SVR, but 25 horsepower and 14 pound-feet of torque more than the previous R.  Jaguar didnÂ’t reveal plans for a SVR version of this new F-Type down the road, but we assume one must be in development. Expect even more horsepower from that car if/when it arrives. As of now, Jaguar claims the R will hit 60 mph in 3.5 seconds, the same time as the SVR. Top speed is electronically limited to 186 mph. Every engine configuration comes with an active exhaust system as standard or optional. The R features a new “Quiet Start” mode thatÂ’ll help you maintain a friendly relationship with your neighbors. Jaguar made some handling improvements to the new F-Type, too. New springs and anti-roll bars complement recalibrated continuously variable dampers.

Evil Brits star in Jaguar's first-ever Super Bowl commercial

Chrysler's Imported from Detroit commercial from Super Bowl XLV is one of the most powerful car commercials in recent memory, and Jaguar is taking a similar approach - albeit with a more villainous spin - for its first-ever Super Bowl spot titled Rendezvous. While Chrysler and Eminem focused on hometown cheerleading, Jaguar is using its $8 million (the going rate for a 60-second commercial in this year's game) to play up the Hollywood tradition of typecasting a Brit as the bad guy.
In the spot highlighting the all-new F-Type Coupe, Jaguar looked to director Tom Hooper (the man behind movies like The King's Speech and 2012's Les Misérables), who filmed on location in London with British bad guy actors Mark Strong, Ben Kingsley and Tom Hiddleston. As the commercial implies, Brits make perfect bad guys with their style, sound and power, which are all traits evident in the F-Type.
The commercial will air in the fourth quarter of this Sunday's game, but you can watch it now in the video posted below. Jaguar has also included a press release as well as a second behind-the-scenes video showing how the ad was made.