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Jaguar Land Rover to upgrade Castle Bromwich plant to build EVs

LONDON — Jaguar Land Rover is making a multi-million pound investment to build electric vehicles in Britain, in a major boost for the UK government and a sector hit by the slump in diesel sales and Brexit uncertainty. Britain's biggest car company, which built 30 percent of the UK's 1.5 million cars last year, will make a range of electrified vehicles at its Castle Bromwich plant in central England, beginning with its luxury saloon, the XJ. "The future of mobility is electric and, as a visionary British company, we are committed to making our next generation of zero-emission vehicles in the UK," Chief Executive Ralf Speth said on Friday. The announcement gives a boost to Britain's automotive sector hit this year by Honda and Ford's plans to close factories. Jaguar Land Rover (JLR) has highlighted the dangers of a no-deal Brexit and the need to maintain frictionless trade with the European Union, echoing warnings from the industry that just-in-time production could be hit by customs delays and additional bureaucracy. But it has signed a deal with workers at the Castle Bromwich factory to go from a five-day to a four-day working week with the same amount of hours which should allow the plant to operate more efficiently. Three of JLR's four European car plants are in Britain, giving it limited capacity elsewhere on the continent. The other, in Slovakia, only opened last year and is still being ramped up with other models allocated there. "We are making this investment because the ongoing Brexit uncertainty has left us with no choice, we had to act, for our employees and our business," JLR said. "We are committed to the UK as our home and will fight to stay here but we need the right deal." Both candidates to replace Prime Minister Theresa May, Boris Johnson and Jeremy Hunt, have both said they are prepared to take Britain out of the EU on Oct. 31 without a deal, although it is not their preferred option. Brexiteers have argued that the EUÂ’s biggest economy Germany, which exports hundreds of thousands of cars to Britain ever year, would do its utmost to protect that trade Friday's announcement comes after a turbulent few months for Jaguar which announced around 4,500 job cuts earlier in January and posted a 3.66 billion pound ($4.5 billion) loss in 2018/19.

Geely poaches Jaguar designer Wayne Burgess

The fact is simple: Chinese automaker Geely just poached designer Wayne Burgess from Jaguar. Burgess will oversee a team of 100 designers and staff, in charge of projects encompassing all of Geely's brands, and report to Peter Horbury, Geely's EVP of design. Burgess, who started at Jaguar in 1997, was lately the production studio director for Jaguar Land Rover's Special Vehicle Operations, and the head of Jaguar's production cars. His credits include the F-Type, F-Pace, I-Pace, and current XJ, as well as being an Ian Callum stand-in at events. The implications of this personnel move carry the easy-to-ignore weight of another domino falling in what could be a monumental Chinese long game. Geely owns an eponymous car brand in China, as well the Chinese-Swedish Lynk & Co, Sweden's Volvo, England's Lotus and London Electric Vehicle Company (makers of electric black cabs), Malaysia's Proton, and U.S. flying car startup Terrafugia. Burgess won't need to leave home, because Geely's opening a design center in Coventry, England, to go along with its other centers in Barcelona, Gothenburg, Los Angeles and Shanghai. If you're keeping track, Burgess' flight maintains the quickening pace of talent headed to Chinese automakers that we give scant attention. After Geely bought Volvo in 2010, it moved longtime Volvo designer Peter Horbury, now Burgess' boss, to Shanghai. At the time, the news evoked a chortle. Compare that to last week, when GAC Motor designer David Hilton said, "There are now more auto designers in Shanghai than in any other city in the world, including Detroit and L.A." Hilton, by the way, was Bentley's head of exterior design until September last year. The same month, ex-Rolls Royce pen Giles Taylor, who brought us the Cullinan, jetted to Munich to lead FAW's Hongqi luxury brand. One month before that, ex- Land Rover designer Phil Simmons had taken over at Great Wall brand Haval. One month after that, ex- Mazda and BMW designer Kevin Rice became VP of design at Chery. Ex- Audi man Wolfgang Egger took over at BYD in 2017. Oh yeah, Hilton's comments came in a Wall Street Journal article about this very migration. Mass distribution is nearing the developed world in the Northern Hemisphere, too. Lynk & Co wants to get its papers for Europe this year. Zotye just named its first batch of U.S. dealers in advance of a planned launch here in 2020. Guangzhou Auto was at the same U.S. dealer meetings at Zotye, aiming for a U.S. rollout in early 2020.

2020 Jaguar XE First Drive Review | The outlier's unusual charms

ST. TROPEZ, France — It's tough out there for compact sports sedans, even top contenders like the Audi A4, BMW 3 Series, and Mercedes-Benz C-Class. Jaguar resorted to a big-winged, bestial XE Project 8 that toppled a Nurburbring record to try and gain some attention, but the regular 2020 Jaguar XE will have to attain relevance on its unwinged charms against stiff German competition. We piloted the updated underdog through jagged hills above coastal France to see how its improvements stack up. For 2020, the XE receives a few subtle but effective styling tweaks — a resculpted front bumper, a wider and more purposeful grille, and a rear bumper with slimmer LED tail lamps that make the backend appear wider and more aggressive. Aerodynamic efficiency is slightly improved or equal to the previous model, depending on equipment. But the cabin receives more critical updates, specifically a much-needed upgrading of interior materials and trim. While higher-quality materials lend the XE a distinctly more luxurious feel, also welcome is a 12.3-inch driver display screen, Jag's familiar InControl Touch Pro Duo infotainment system (optional), and modern features like a wireless phone charging pad and a new steering wheel with updated illuminated controls. Small touches like wider, softer armrests, posher seat coverings, and more spacious door pockets also elevate the passenger experience — although the rear seats are tight at the knees and head for my 5'11" frame. Speed freaks and diesel fanatics will be disappointed to learn that the XE's engine options have, in Jaguar's words, been "rationalized" for 2020, dropping the 380-horsepower supercharged V6 and 180 hp four-cylinder turbodiesel. The only available engines for 2020 are both carryover units: the turbocharged 247 hp 2.0-liter four-cylinder (dubbed the S / P250), and the R-Dynamic S / P300, which is essentially the same mill with a bigger turbo producing 296 hp. Expect 0-60 mph times of 6.2 and 5.4 seconds, respectively. All-wheel drive is optional in the P250 model ($39,900 or $41,900 with AWD), and mandatory with the P300 ($46,295). Click the gear selector into Drive, and the cabin feels quiet and well insulated as the XE accelerates. There's a noticeable, but not enormous difference between the P250 and P300's acceleration.