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Junkyard Gem: 1986 Isuzu I-Mark Hatchback

Thanks to the long global reach of The General's tentacles, Americans looking for economy cars at GM dealerships during the middle 1980s could buy Suzukis (the Chevrolet Sprint), Opels (the Chevrolet Chevette), Daewoos (the Pontiac LeMans), and Isuzus (the Chevrolet Spectrum). Just as Mitsubishi sold Mirages in the United States while Chrysler continued to sell the Mirage's Colt sibling, Isuzu moved in with the new front-wheel-drive I-Mark to compete with its Spectrum twin. These cars weren't big sellers and they didn't last very long on the road, but I managed to find this '86 in a Denver, Colorado, self-service wrecking yard. The I-Mark was known as the Gemini in its Japanese homeland and in Europe; the front-wheel-drive second-generation Gemini debuted in 1985. This one didn't make it to 150,000 miles, unlike most of its Honda, Toyota, and Nissan competitors, but it was pretty cheap when new. The hatchback listed at $7,149 in 1986, dismayingly more than the stripped-down '86 Civic 1.3 hatchback ($5,479) but closer to the similarly equipped Civic DX hatchback ($6,699). If you were really brave that year, you could have purchased a new Hyundai Excel for a mere $4,995. This is the base engine, a 1.5-liter four rated at 70 horsepower. Believe it or not, an I-Mark Turbo was available a year later, and it boasted 110 horses. My favorite thing about 1980s Isuzus is the way the HVAC controls are labeled. You can choose between "wind in your long, feathered hair" and "wind on your high-heeled disco boots" settings here. This car is in very nice shape for a dated econo-commuter from a long-departed brand, considering that it survived for a good 20 years while being worth approximately scrap value. For the very strong owners of decade-old Chevy Vegas, the Isuzu I-Mark seemed like a wise choice. Some of the first appearances of the soon-to-be-legendary Joe Isuzu were in I-Mark ads. Priced at only $9!

Junkyard Gem: 1990 Isuzu Pickup, Zombie Response Edition

Isuzu-built pickups first went on sale in North America for the 1972 model year, but with Chevrolet LUV badges. Elsewhere, they were known as the Isuzu KB or Isuzu Faster, But eventually they got Isuzu badges in America, and were named the Isuzu P'up in the early 1980s. Later, they became simply known as the Isuzu Pickup (following Toyota's lead after the US-market Hilux became just the Toyota Truck) starting when the third-generation Faster debuted for 1988. Here's one of those trucks, found in a Denver self-service boneyard last Halloween. I see a lot of zombie-themed decor on junkyard vehicles, mostly just a single decal here or there (often combined with snowboarding and/or cannabis-themed stickers), but someone went above and beyond in the zombification of this Isuzu. This truck started life with a coat of dark blue paint, but that's just too cheerful when you're out hunting down the undead. Now it has a thick coat of flat black and "Toxic Waste Green" stickers everywhere. It appears that you can buy this sticker set on Amazon for under $30 right now. Remember when you'd see these Metal Mulisha stickers all over? In case you're looking for some Get Up Stand Up Light Roast coffee, Marley Coffee has you covered. Someone should write a doctoral dissertation about the stickers found on vehicles in Denver car graveyards. The engine is the 2.6-liter Isuzu straight-four that went into so many Amigos and Rodeos over the years. You should have four-wheel drive and a manual transmission when pursuing zombies across the wastelands of eastern Colorado, especially in the winter, and this truck has both. There's no telling how many miles were on it at the end, because some junkyard shopper nabbed the instrument cluster. While four-wheel-drive small pickups are useful even at age 32, the rust plus the manual transmission (plus the Zombie Appearance Package) would have made this one a tough sell for its final owner. When you have Isuzus of the late 1980s and early 1990s, you have Joe Isuzu! Did you know Joe Isuzu was a phone phreaker? The Isuzu Pickup was slightly cheaper than the Toyota Truck, if you considered only the stripped-down base versions. The only things scarier than Isuzu trucks are Isuzu trucks on sale!

Honda and Isuzu announce hydrogen partnership for heavy-duty trucks

TOKYO — Japan's Honda and Isuzu on Wednesday said they would jointly research the use of hydrogen fuel cells to power heavy-duty trucks, looking to expand fuel cell use by applying the zero-emission technology to larger vehicles. As part of a two-year deal, Isuzu will test Honda's fuel cell powertrain, which was designed for passenger cars, in Isuzu's commercial trucks, the companies said, which could pave the way for using the technology in a wider range of vehicles. Automakers are looking to develop more electric vehicles (EVs) to comply with tightening global emissions regulations. Many see battery-powered EVs as a solution for passenger cars in urban settings, but a growing number see hydrogen fuel cells as an effective way to power trucks, buses and other big vehicles. "Although we have done extensive R&D into passenger FCVs (fuel cell vehicles), we have not been able to study how best to apply the technology to commercial vehicles," a Honda spokesman told reporters at a briefing. "This partnership will allow us to do that." Fuel cell vehicles generate their own electricity using hydrogen stored in onboard tanks. This enables them to travel longer distances and refuel more quickly than battery EVs, while using less costly energy storage systems. "We think that FCV technology is well suited for heavier trucks which travel longer distances, and this partnership will enable us to examine this further," an Isuzu spokeswoman said, adding that the truck maker was also developing various lower-carbon powertrains including battery-electric technology for shorter-distance vehicles. With its Clarity Fuel Cell sedan, Honda is one of a handful of automakers which have developed and marketed fuel cell-powered passenger cars. Light- and medium-sized truck specialist Isuzu has for years has focused on diesel engine technology and has yet to market fully electric vehicles. But a price tag starting around $70,000 for the Clarity and scant hydrogen fueling infrastructure globally, Honda has seen limited take-up of that model and other FCVs since they began marketing them around 2015. In 2018 Honda sold just 654 Clarity FCVs, which are available only in Japan and the United States through leasing programs, compared with Honda's total annual global sales of 5.23 million cars.