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Infiniti hires Sebastian Vettel as Director of Performance

Remember when, during the Grand Prix of the Americas weekend last November, we told you that Sebastian Vettel had worked with Infiniti on the new G Coupe and that there'd be more of that kind of involvement on the way? It's been made official with the three-time Formula One World Champion being named Infiniti's Director of Performance.
Although the announcement is fresh, Vettel's time on the job isn't, Infiniti saying that Vettel went to Japan, the Nürburgring and the Circuit de Catalunya to assist in the development of the Q50 sedan.
When we spoke to Andreas Sigl, the man in charge of Infiniti's F1 collaboration with Red Bull, about the tie-up he had also said, "Like Mercedes has AMG and BMW has M - whether it's called IPL or not - we want to have something in that space." If the brand is still serious about that, Vettel's chops could help them deliver the kind of performance they'd need as upstarts to challenge the ringleaders of that particular hi-po circus.

Infiniti offers chance to design Sebastian Vettel's helmet for the USGP

The Circuit of the Americas will host its second United States Grand Prix in November, and based on what's happening with New Jersey it might be the only US torch left alight in the Formula One firmament. The story even before the inaugural event was about getting American fans involved, and Infiniti appears to be making the first splash this year with a competition to design Sebastian Vettel's helmet for the first two days of race weekend.
The only thing required of the graphic designer within you is to head to the competition site, download the helmet template and slather it in your unique technicolor vision. It will require some thought to make something interesting, though, since much of the helmet is already committed to team and sponsor logos; other than a few thin strips along the sides, your creativity will be confined to the oval atop the shell. Vettel will choose the winner and will wear the selected lid during the free practices and qualifying.
The grand prize winner will also get a VIP trip for two to the grand prix as a guest of Infiniti, which includes some face time with the triple world champion himself. The contest is on now, the deadline for entries is 11:59 pm GMT (6:59 EST), Sunday, September 29th and the winner is chosen the very next day. There's a press release below with more info if you want the complete skinny before putting stylus to digital paper.

2023 Infiniti QX50 gets new Sport trim and more

The Infiniti QX50 is a perfectly fine SUV with attractive styling and great standard features. Perhaps its most significant fault is that its rivals exist, as the BMW X3, Audi Q5 and Cadillac XT5 all do the same things, just as well (better, in some cases), and for less money in higher trims. Even so, the QX50 is worth a look if you’re in the market, and the automaker just updated the SUV with a new trim level, better standard features and a new maintenance plan. Infiniti offers five QX50 trims for the 2023 model year: Pure, Luxe, Sport, Sensory and Autograph. The base Pure trim starts at $40,300, and pricing reaches $57,350 for the top trim. Buyers can opt for AWD in lower trims for a $2,000 upcharge, and the Autograph trim adds AWD as standard equipment. Infiniti Premium Care is standard for all QX50s sold in the United States, which includes oil changes, inspections and tire rotations for up to three years. The headline change for 2023 is the new Sport trim. It gets dark-painted 20-inch wheels, unique badging and gloss-black exterior trim. Inside, the Sport adds semi-aniline leather upholstery and a 12-speaker Bose audio system. Those upgrades build on the Luxe trim, which starts at $43,600 and brings most of the goodies the base Pure trim forgets. That means standard wireless charging, remote start and rear passenger alerts. All QX50s get a decent suite of advanced driver aids, including forward automatic emergency braking, pedestrian detection, rear automatic braking, blind spot monitoring, lane departure warnings and automatic high beams. The 2023 QX50 is too new to have received complete crash test results, but its predecessor scored “Good” in crash tests and “Superior” for front crash prevention systems. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.