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March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness

Nissan tests fully autonomous ProPilot tech on Tokyo roads

We've been hearing a lot about Nissan's ProPilot technology lately. ProPilot Assist is coming to the U.S. in the Rogue, as well as the Leaf EV. For this generation, the system allows for Level 2 autonomous driving, which is essentially adaptive cruise control paired with a lane-keeping function. Later, Nissan will add ProPilot Park, which allows the car to park itself. The next generation of ProPilot, though, allows for Level 4 fully autonomous driving, even on urban streets, beginning in 2020. Nissan has announced that it has already tested it on public roads during a demonstration in Tokyo. The prototype test vehicle is an Infiniti Q50. It's fitted with 12 cameras, 12 sonar sensors, nine millimeter-wave radar sensors, six laser scanners and high-definition mapping, all run through artificial intelligence. With this combination of hardware and software, the Q50 prototype can navigate across town or on the highway, automating the entire driving duties from the moment the passenger selects a destination until their arrival. It can tackle busy intersections and respond to obstacles in the road, providing what Nissan claims is a "human-like driving feel that gives passengers peace of mind." View 29 Photos "Our next-generation ProPilot prototype showcases technology that will be available for real-world use from 2020," said Takao Asami, Nissan's senior VP of research and advanced engineering. "Today's demonstration is another example of our successful work toward creating an autonomous driving future for all." Autoblog has already had the chance to sample the current generation of ProPilot Assist, in both the Leaf and the Rogue. While there has been a little bit of disagreement in our office, most of us have found the technology to work fairly well, and are looking forward to trying the next generation of semi-autonomous and autonomous systems. As the tech advances, it will only get smoother and smarter. Related Video: News Source: Nissan Green Infiniti Nissan Technology Emerging Technologies Autonomous Vehicles Electric Videos Sedan nissan propilot propilot

Infiniti QX55 Luggage Test | The price to be paid for a coupe

The Infiniti QX55 is the crossover-coupe version of the QX50, which like other such variants available throughout the industry, chops the roofline and cargo area down to create a "coupe-like" appearance. Obviously, this results in a reduction in cargo capacity, but because that reduction is largely above the back seat line, the actual reduction in usable cargo space isn't as great as you might expect. While carrying a large box or some other tall, bulky thing will be more difficult, smaller items like suitcases won't necessarily be much different since carrying them above the back seat line can reduce or eliminate rear visibility and create a hazard by flying forward while stopping as well. It's for those very reasons I don't stack to the roof in luggage tests. Now, I have not tested the QX50, so I have no point of comparison in that regard. But I have tested a variety of crossover-coupes and the QX55 does indeed share common attributes ... and detriments.  On paper, the Infiniti QX55 has 26.9 cubic-feet of cargo space behind its back seat. That is basically the same as the Audi e-Tron Sportback and a bit less than the Mustang Mach-E and Toyota Venza. The Cayenne Coupe figure just seems inaccurate.  The QX55's back seat reclines, however, so its amount is variable. I do not know where Infiniti set it while doing it's measurement, but I set it for a comfortable degree comparable to most fixed back seats. You can also easily lower the back seat with handles in the cargo area. Both elements are pictured below.  Now, let's get to the bags. As in every luggage test I do, I use two midsize roller suitcases that would need to be checked in at the airport (26 inches long, 16 wide, 11 deep), two roll-aboard suitcases that just barely fit in the overhead (24L x 15W x 10D), and one smaller roll-aboard that fits easily (23L x 15W x 10D). I also include my wife's fancy overnight bag just to spruce things up a bit (21L x 12W x 12D). Cool, that was easy. All the bags easily fit with minimal Tetrising and ... Oh no. Wait, they don't. Despite all the bags seeming to be clear of the liftgate, the power-closing function got stuck repeatedly. I could slam it shut manually, but that's another no-no here at Luggage Test Portland in order to keep things consistent.  I then Tetrised and Tetrised and Tetrised again. No good, no good, no good. "Boy, what an annoying cargo area," I said to an empty street. This is what eventually worked after the sixth attempt.