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Infiniti is pulling out of Western Europe, cutting models

BEIJING — Nissan's premium brand Infiniti has announced it will exit Western Europe early next year, as it restructures its global operations and focuses on the world's top two auto markets. Infiniti said it will discontinue the Q30 sedan and the QX30 sport-utility vehicle and cease their production by the middle of 2019 at Nissan's manufacturing factory in Sunderland, England. Both models are sold globally but produced only in Britain. The QX30 is sold in the United States. The move comes as Infiniti seeks to divert its resources to markets with bigger opportunities, such as China and the United States, from a region where non-European premium brands are struggling to compete against local players such as Audi, BMW and Mercedes-Benz. Nissan also recently scrapped plans to build its new X-Trail SUV in Britain amid the uncertainty surrounding Brexit, saying it had taken the decision to optimize its investments by building the next generation model in Japan. "Western Europe remains the most challenging and competitive region for premium cars," Infiniti's chief spokesman, Trevor Hale, told Reuters. Infiniti's sales in western Europe almost halved last year to 5,800 vehicles. In addition to the tough competition, the Japanese premium brand, headquartered in Hong Kong since 2012, has struggled to effectively meet emissions and other regulatory requirements in the region, Hale said, referring to stringent Euro 6 emissions requirements and other regulatory challenges. "The commercial reality for Infiniti in Western Europe is that there is simply no visibility of a viable and sustainable business, especially given the regulatory challenges," he said. Infiniti said an exit from Western Europe will allow it to focus on its initiative to electrify a good portion of its product portfolio from 2021 and discontinue diesel offerings. The brand plans to focus more on its SUV lineup in North America, bring five new or significantly-redesigned vehicles to China over the next five years, improve quality of sales and residual value and realize more synergies with Nissan. "This is all part of Infiniti's vision to become a top challenger brand in the premium segment," it said. As it prepares to withdraw from Western Europe, Infiniti said it is working to find alternative opportunities for employees who would be affected, consulting with employee representatives where necessary and identifying opportunities for transition and training support where appropriate.

Infiniti Q50 BTCC ready to race

A few months ago, Infiniti announced it would field its Q50 sedan (or a racing derivative thereof) in the British Touring Car Championship, and now the Japanese automaker has revealed the tin-top racer in its final form as it prepares to roll onto the grid. Like the rest of the BTCC field, the Q50 racer is based on the series Next Generation Touring Car (NGTC) regulations. That means it's based on the production model, and not on a control chassis (like the one you'd find in NASCAR) done up to look like the showroom version. It also means a 2.0-liter turbocharged engine driving upwards of 300 horsepower through an Xtrac six-speed sequential gearbox with AP Racing clutch, throttle by wire and the manufacturer's choice of front- or rear-wheel drive, the latter of which we assume Infiniti has chosen for its touring car. Two examples of the Q50 BTCC will be fielded by Infiniti Support Our Paras Racing, a non-profit venture with proceeds (assuming there are any) going towards the British paratroopers' charity. The team is being run by Derek Palmer Sr, whose son Derek Jr will drive one, with the other piloted by Richard Hawken, and injured paratroopers filling out the pit crew and support staff. The Infiniti Q50 BTCC will be showcased on the Dunlop stand at the Autosport International show in Birmingham this weekend. NEW Q50 BTCC LIVERY AT AUTOSPORT INTERNATIONAL SHOW Wednesday, 7 January 2015 The recently announced 'Infiniti Support Our Paras Racing' team, which will contest the Dunlop British Touring Car Championship this season, will unveil a new livery for its two NGTC Infiniti Q50 race cars at the Autosport International Show in Birmingham later this week. The new livery on the Q50, being displayed on the Dunlop stand, has been designed by Infiniti's own design team in Paddington London, further enhancing the ongoing partnership of Infiniti with the Mallory Park-based team, which will employ injured ex-Paratroopers to prepare both race cars. Simon Cox, Infiniti Design Director from Infiniti Design London, said "The new Q50 race car livery was developed to contrast against the traditional branding schemes normally associated with the BTCC grid. However, it still retains a high level of visibility, reflecting both the dynamic qualities of the Infiniti Brand along with the performance and striking contours of the Q50 road car.

2021 Infiniti QX80 gets simultaneously more and less expensive

Infiniti has released pricing for the 2021 QX80, and the brand's range-topping SUV sails into the new model year with revisions to its trim lineup and minor equipment changes. The starting price of the QX80 rises, but the asking price for the fanciest version is lower for 2021. The entry-level QX80 is again the Luxe, and in rear-wheel-drive form, it starts at $70,445 (with $1,395 destination) or $73,545 with all-wheel drive. Both figures represent an increase of $2,300 over 2020. A new middle-level trim is the Premium Select, and it steps in for last year's Edition 30 model, featuring that version's dark-chrome exterior accents and 22-inch wheels. Prices for the QX80 Premium Select are $74,745 (RWD) and $77,845 (AWD), which are $3,100 more than last year. For those with a hankering for the very finest of QX80s, however, the news is better. In place of last year's Limited, the new range-topper is the Sensory, which includes Infiniti's Hydraulic Body Motion Control System. The Sensory is $81,595 with rear-wheel drive and $84,695 with AWD. And while that's not cheap, it's some $8,000 less than what Infiniti was asking for the 2020 Limited. The big tech news for 2021 is the Infiniti's rear camera mirror has higher resolution and a larger viewing surface. Previously standard on the top trim, it's now included on all models. Last year saw the arrival of larger display screens in the dash and the instrument cluster. No changes are on hand in the engine room, where the QX80 continues to be motivated by Nissan's 5.6-liter V8 that makes 400 horsepower and 413 lb-ft of torque, dispatched by a 7-speed automatic transmission. The 2021 Infiniti QX80 is on sale now. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.