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Infiniti is pulling out of Western Europe, cutting models

BEIJING — Nissan's premium brand Infiniti has announced it will exit Western Europe early next year, as it restructures its global operations and focuses on the world's top two auto markets. Infiniti said it will discontinue the Q30 sedan and the QX30 sport-utility vehicle and cease their production by the middle of 2019 at Nissan's manufacturing factory in Sunderland, England. Both models are sold globally but produced only in Britain. The QX30 is sold in the United States. The move comes as Infiniti seeks to divert its resources to markets with bigger opportunities, such as China and the United States, from a region where non-European premium brands are struggling to compete against local players such as Audi, BMW and Mercedes-Benz. Nissan also recently scrapped plans to build its new X-Trail SUV in Britain amid the uncertainty surrounding Brexit, saying it had taken the decision to optimize its investments by building the next generation model in Japan. "Western Europe remains the most challenging and competitive region for premium cars," Infiniti's chief spokesman, Trevor Hale, told Reuters. Infiniti's sales in western Europe almost halved last year to 5,800 vehicles. In addition to the tough competition, the Japanese premium brand, headquartered in Hong Kong since 2012, has struggled to effectively meet emissions and other regulatory requirements in the region, Hale said, referring to stringent Euro 6 emissions requirements and other regulatory challenges. "The commercial reality for Infiniti in Western Europe is that there is simply no visibility of a viable and sustainable business, especially given the regulatory challenges," he said. Infiniti said an exit from Western Europe will allow it to focus on its initiative to electrify a good portion of its product portfolio from 2021 and discontinue diesel offerings. The brand plans to focus more on its SUV lineup in North America, bring five new or significantly-redesigned vehicles to China over the next five years, improve quality of sales and residual value and realize more synergies with Nissan. "This is all part of Infiniti's vision to become a top challenger brand in the premium segment," it said. As it prepares to withdraw from Western Europe, Infiniti said it is working to find alternative opportunities for employees who would be affected, consulting with employee representatives where necessary and identifying opportunities for transition and training support where appropriate.

Infiniti moves to trademark Eau Rouge

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend - boasting a reputation as one of the most beautiful courses on the calendar - all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potential production version.
In January, the company filed for a trademark on Eau Rouge for "Automobiles and their structural parts; Fuel cell automobiles and their structural parts; Concept cars" with the US Patent and Trademark Office. According to Bloomberg, the application is still under consideration and not yet a guarantee. It's possible that the track could attempt to block the automaker from earning rights to the name. Alternatively, a trademark lawyer tells Bloomberg that the two of them could also strike a deal where Infiniti would pay a small amount for each car sold bearing the title, which could give Spa a bit of extra money in the bank.
Regardless of the name, a vehicle like the Eau Rouge is something enthusiasts have been wanting for years. It combines a modified, 560-horsepower version of the engine from the Nissan GT-R into a four-door sedan covered in aggressive, carbon fiber aerodynamic parts.

2023 Infiniti QX60 Review: Now worth checking out

Pros: Well-equipped; handsome interior; sharp exterior styling; solid towing capacity Cons: No hybrid option; cramped third row; there are better three-rows for the price The 2023 Infiniti QX60 is relevant and worth considering for the first time in a long while. It’s based on the proficient Nissan Pathfinder, and Infiniti brings a lot of good to the table with this three-row SUV. The design is immediately eye-catching, as the curvaceous body panels blend and wrap around this rear, giving it a very sleek and attractive profile. Plus, its beauty isnÂ’t just skin deep. Infiniti ditched the old modelÂ’s frustrating CVT for a nine-speed automatic transmission, and the result is a driving experience that better matches its luxury car badge. It would be nice if there was more than just the standard 3.5-liter V6 available — such as a hybrid or PHEV — but the single engine is at least a competent one with enough power for above-average towing capacity. Despite the QX60 being a perfectly competitive SUV these days, donÂ’t think that itÂ’s now a class leader. Other options in the luxury space such as the Acura MDX, Lincoln Aviator and Volvo XC90 would find their way into our garages before the QX60. Even non-luxury-branded alternatives such as the Jeep Grand Cherokee L or Hyundai Palisade/Kia Telluride in their top trims compete strongly against the QX60. The base models offer a plethora of standard equipment that many luxury manufacturers donÂ’t offer, so the best play Infiniti has to offer is in value. That said, if you want every luxury in the book, the top-trim Autograph delivers with gorgeous interior appointments and a high-tech cabin. ItÂ’s still tough to recommend the QX60 over others in this segment, though, as the over-$50,000 starting price puts it squarely in the sights of our favorite three-row vehicles. Interior & Technology   |   Passenger & Cargo Space   |   Performance & Fuel Economy What it's like to drive   |   Pricing & Features   |   Crash Ratings & Safety Features What's new for 2023? The QX60 was all-new last year, but Infiniti has a few updates for 2023. The wireless charging pad is now standard across all trims. A frameless rearview mirror is added, and the lower bumper accents are updated with new colors. Lastly, all QX60s will now have "Infiniti Premium Care" as standard, which includes three years of free inspections, oil changes and tire rotations.