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Infiniti to offer pair of designer Q50 sedans on Gilt.com

As Infiniti continues to roll out its 2014 Q50, the luxury branch of Nissan is looking to the online luxury purveyors at Gilt to move a couple of special editions of the new luxury sedan. Infiniti has teamed with designers Thom Browne and Zac Posen to create a pair of unique Q50 models, as part of the sale.
The exterior of Browne's car is finished in nearly reflective chrome. Now, we'd love to hold that against him (it's a bit too Bieber), but we think the interior that includes the designer's signature red, white and blue stripes and sterling silver accents is a bit classier. Posen's Q50 is more subdued, with a shades that seem to blend into each other. This ombré look starts in a light silver matte up front before terminating in a glossy, dark gray in back. We know plenty about the appearance of these two cars, but we're kind of in the dark about which powertrain they feature.
Rather than just throw these up on the web and pocket the profits, Infiniti is doing it right. It'll donate proceeds from each car's $75,000 sale price to St. Jude Children's Research Hospital. As for the people that shell out $75K for the unique Q50s? Not only will they get a new vehicle, but they'll be gifted a $10,000 shopping spree on Gilt, along with a "style consultation."

Nissan backing off IDx, BladeGlider and Infiniti Eau Rouge amid focus shift

Nissan and Infiniti are officially under the microscope after their presentations at the 2015 Detroit Auto Show focused on the new Titan pickup and Q60 Concept, but lacked any and all mention of allegedly production-bound examples of the Q50 Eau Rouge, IDx and BladeGlider EV concepts. Automotive News reports that the lack of info on the three concept cars, which had previously heralded a more performance-minded Nissan/Infiniti, has signaled a shift in priorities at the Japanese company. Instead of driver-oriented models, emphasis is seemingly being focused more on volume offerings. Nissan was subject to a pair of high-level executive departures last year, with both Andy Palmer and Johan de Nysschen departing for Aston Martin and Cadillac, respectively. Both execs were strong proponents of more driver-oriented offerings, with Palmer championing the compact, rear-drive IDx coupe and de Nysschen backing the high-performance Q50 Eau Rouge. While Palmer has been mum on his former employer's alleged move away from performance, de Nysschen made headlines last month after calling out a Nissan vice president in a Facebook post saying he "heard a rumor that Noboru Tateishi is going to cop-out and shelve the Eau Rouge project now that I'm not there to pressure him," while adding that the VP has "more enthusiasm for 'driver's aid's,' apparently, than 'driver's cars.'" AN reached out to Infiniti, with North American VP Michael Bartsch telling the publication that no decision had been reached about the Eau Rouge and that the company was more focused on rebuilding its core portfolio. Featured Gallery Nissan IDx Nismo View 34 Photos Related Gallery Infiniti Q50 Eau Rouge Concept View 24 Photos Related Gallery Nissan BladeGlider Concept View 22 Photos News Source: Automotive News - sub. req.Image Credit: Nissan, Infiniti Rumormill Infiniti Nissan Coupe Luxury Performance Sedan infiniti q50 infiniti q50 eau rouge nissan bladeglider concept

Infiniti gets boiled down to four P's: Performance, passion, precision, provocation

So then we asked, "Well, what does that mean?"
We met Andreas Sigl, the global director of Infiniti's Formula One involvement (that's him above on the right), at the US Grand Prix in Austin last year, and our questions to him were aimed at understanding what Infiniti was doing and where it intended to go. In spite of regard for its products and increased sales, few outside - and even inside - Infiniti seemed to have a clear idea of what the brand stood for.