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Hyundai to recall 27,500 Genesis sedans over brake issue

Following an investigation launched by the National Highway Traffic Safety Administration earlier this week, Hyundai will reportedly recall 27,500 Genesis sedans due to braking problems. Roughly 40,000 Genesis sedans from the 2009 model year were originally under investigation, but this official recall affects vehicles from 2009 to 2012.
A Hyundai spokesperson told The New York Times that brake fluid may cause the brake control unit valves to corrode, which reduces braking power. Affected cars will have their brake fluid replaced, and if necessary, will have the control unit replaced, as well.
The original NHTSA investigation was launched after the government agency received 23 complaints from owners citing reduced braking power and increased pedal travel. One incident reportedly resulted in a crash, while another caused a driver to lose control of the car. NHTSA has not officially announced the recall as of this writing.

John Krafcik eyes Sonata, talks about his new role

As hundreds of people gathered to watch the unveiling of the 2015 Hyundai Sonata at the New York Auto Show on Wednesday, John Krafcik, a driving force behind the new vehicle, found himself in a peculiar position.
He stood far away from the car, away from the crowd. He watched from the Nissan stand as the covers were pulled off the Sonata.
If it was an awkward moment for Krafcik, whose tenure as Hyundai's chief executive officer ended on January 1, he didn't show it. He offered effusive praise of the Sonata. "It's a beautiful car," he said. "I think it's wonderful."

Hyundai exec admits company studying pickup, no foolin'

Automotive News reports Hyundai may be considering jumping into the US pickup market. Lee In-cheol, ice president of international sales, says the company's product planners and engineers are currently trying to determine what size pickup would be best for our market. Currently, the automaker has no plans to build a truck, but Lee says that hasn't stopped US dealers from asking the company to produce one. The US and South Korea signed a free trade agreement that took effect in 2012 that removes the so-called Chicken Tax from South Korean imports in seven years.
That means that Hyundai or Kia could import a foreign-built truck without incurring the 25 percent tax on the vehicle's value after 2021. Even so, Hyundai isn't committed into jumping into the US full-size pickup market. Instead, the company may build a smaller truck designed to compete in emerging markets.
We've been hearing word about Hyundai's pickup musings for years now, including a rumored partnership with Chrysler to produce Ram-based trucks, but so far, nothing has come of it.