2010 Hyundai Sonata Gls Sedan 4-door 2.4l on 2040-cars

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Krafcik says US Gov. shutdown is slowing Oct. auto sales

The government shutdown is eroding consumer confidence in the auto market, says John Krafcik, CEO of Hyundai's US sales unit, and could lower October sales by as much as 10 percent, Automotive News reports. "It's that anxiety that keeps customers, potential buyers, on the sidelines when making a big purchase like an automobile," Krafcik says, adding that industry sales could be off by five to 10 percent in October compared to September.
The fourth quarter, which started October 1, usually consists of increased auto sales as dealerships clear their lots to make room for the next year's models. Leading up to the fourth quarter this year, the auto industry was doing well in the fragile, recovering US economy, although September deliveries decreased by 4.2 percent, due in part to this year's Labor Day sales being recorded for August.
To help its customers, Hyundai announced it is deferring new-car loan and lease payments for furloughed federal workers until they're called back to work and also offering them a three-month payment deferral if they buy a new Hyundai in October. "We have already had requests from over a thousand people to have their payments deferred," Krafcik says.

2015 Hyundai Sonata cheaper than last year, starts at $21,150*

Prices for the 2015 Sonata range from $21,150 for the 2.4-liter SE to $33,525 for the 2.0-liter, turbocharged Sport 2.0T.
The arrival of a new generation of a successful car is usually accompanied by a small surge in its price, ranging from a few hundred to a couple thousand dollars. Hyundai, though, is eschewing that practice, delivering its heavily redesigned Sonata for less than its predecessor. It's only a $300 difference over last year's base model, the Sonata GLS, but we don't think the savings will be lost on consumers. The move is part of a larger reshuffling of the Sonata line. The outgoing GLS trim has been replaced by the SE as the base car, while the 2.4-liter engine can now be ordered with the Sport trim. Meanwhile the 2.0T Sport is both the sole turbocharged offering, and tops off the Sonata pricing hierarchy.

Quality issues drive resignation of Hyundai R&D president

Hyundai released a statement Monday announcing that its research and development president, Kwon Moon-sik, and two other executives resigned from their positions, Reuters reports, to "take responsibility for a series of quality issues," according to the statement.
The resignations seem to be related to recent recalls around the globe. A few weeks back, Hyundai recalled 27,500 Genesis sedans from model years 2009 to 2012 in the US for brake fluid that doesn't prevent corrosion of the electronic hydraulic control unit. The recall recently was expanded to include 43,500 Genesis sedans in the US, but nearly 150,000 are reportedly affected including the South Korean market.
"The latest personnel change shows our firm commitment to quality management and reaffirms our will to continuously improve R&D competitiveness," says Hyundai.