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Hyundai announces N performance sub-brand at WRC launch

It's been well over a year since Hyundai revealed its initial prototype for the i20 WRC at the 2012 Paris Auto Show. Now it's revealed the final version (pictured above, complete with Shell Helix livery) and it's also announced the full team that will field it next year in the World Rally Championship, including Thierry Neuville and additional drivers Juho Hänninen, Dani Sordo and Chris Atkinson. That's plenty exciting for rally fans, but the news that caught our attention was buried deeper in the press release.
That is the announcement of Hyundai's new N performance sub-brand. Named after the company's R&D facility in Namyang, South Korean, the N brand "will be used to symbolize Hyundai's high performance technology," not just on the rally car but also "future mass-produced high performance cars" for the road. The WRC car wears the logo that we'd expect to represent that new cadre of performance Hyundais.
Having hinted at the emergence of a European performance sub-brand a couple of months ago, the Korean automaker hasn't revealed any further details on which those road cars might be, but promises to transfer lessons it learns from the rally stage to the marketplace. We're looking forward to finding out more, but a roadgoing i20 hot hatch would be a good first bet. Here's hoping the North American product lineup won't be left out.

Hyundai exec admits company studying pickup, no foolin'

Automotive News reports Hyundai may be considering jumping into the US pickup market. Lee In-cheol, ice president of international sales, says the company's product planners and engineers are currently trying to determine what size pickup would be best for our market. Currently, the automaker has no plans to build a truck, but Lee says that hasn't stopped US dealers from asking the company to produce one. The US and South Korea signed a free trade agreement that took effect in 2012 that removes the so-called Chicken Tax from South Korean imports in seven years.
That means that Hyundai or Kia could import a foreign-built truck without incurring the 25 percent tax on the vehicle's value after 2021. Even so, Hyundai isn't committed into jumping into the US full-size pickup market. Instead, the company may build a smaller truck designed to compete in emerging markets.
We've been hearing word about Hyundai's pickup musings for years now, including a rumored partnership with Chrysler to produce Ram-based trucks, but so far, nothing has come of it.

IIHS Top Safety Pick and Top Safety Pick+ awards get tougher: Here are the latest winners

Automakers love to trumpet the accolades from the Insurance Institute for Highway Safety, but the agency keeps making its best grades harder to achieve. For 2020, it is raising the bar again, requiring a better score in the passenger-side small-overlap crash test, wider availability of top-performing headlights, and automatic emergency braking systems that effectively avoid collisions with pedestrians, in addition to its previous benchmarks. Why the 2020 criteria is harder: To be named either a Top Safety Pick or Top Safety Pick+, the required performance in the passenger-side small-overlap crash test has been raised from Acceptable to Good, meaning that the model must achieve Good ratings in all crash tests. The Nissan Rogue, for example, scored an Acceptable in the passenger-side small overlap crash, and so it loses its Top Safety Pick rating for 2020. To achieve either of the top ratings, a vehicle's automatic emergency braking system must effectively avoid hitting pedestrians as well as other vehicles. (The automatic emergency braking system can be optional, but then the award applies to the model only when so equipped.) Any vehicle whose automatic emergency braking system does not include pedestrian detection would lose its TSP or TSP+ rating for 2020, the Ram 1500 being one example. To be named a Top Safety Pick+, the model can have no variant with headlights that achieve less than an Acceptable rating (most new cars have different headlights — often LEDs — that are exclusive to upper trim levels).