2014 Hyundai Santa Fe Limited on 2040-cars

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Business booming for Hyundai in 'Bama, new production record set

Although it may be a distinction of mild importance on a global scale, Hyundai announced that last month it set an all-time sales record for the month of April. Digging a little deeper, Hyundai-Blog - an enthusiast site not affiliated with the South Korean automaker - is reporting that another record was set: to go along with 63,315 total sales in April, Hyundai Motor Manufacturing Alabama assembled a record 37,372 Elantra and Sonata sedans.
This doesn't mean that half of Hyundai's April sales came from the Montgomery, AL plant, but it's still a telling sign of just how important this new factory is. The Elantra and Sonata are by far Hyundai's most popular models, accounting for almost 63 percent of all Hyundai sales so far in 2013. Congrats on the achievement, Hyundai.

2019 Hyundai Kona Electric range officially EPA-rated at 258 miles

Since the Hyundai Kona Electric was first revealed at the Geneva Motor Show earlier this year, we've been gradually getting closer to learning the exact electric range for the American car. Finally, after a few estimates, the EPA has released its official rating of 258 miles. That's 8 miles higher than Hyundai's estimate for the U.S. car, given a few months ago. This also puts Hyundai in a strong position against the current crop of electric car competition. While the funky Kona does come up short of the long-range, 310-mile Tesla Model 3, that particular Model 3 costs over $40,000, even with the tax incentive that's not long for this world. The Kona Electric will likely start at a lower price point comparable with the fabled short-range, 220-mile Model 3, which is also 38 miles short of the Kona's range. As such, the Chevy Bolt EV is likely the closest competitor, offering 238 miles, 20 short of the Hyundai, and a price of about $30,000, though that's also with a tax credit that will probably be ending soon for Chevrolet. The 2019 Hyundai Kona Electric goes on sale in California and select other states toward the end of this year. More states will be added early next year. This will be a disadvantage for Hyundai, since both the Model 3 and Bolt EV are currently available nationwide. Related Video:

Hyundai US marketing chief steps down

For the past four and a half years, Hyundai's marketing efforts in America have been steered by Steve Shannon. But now the Korean automaker is going to have to find a new marketing guru, because Shannon has reportedly stepped down with apparently immediate effect.
A career automobile marketer, Shannon came to Hyundai early in 2011 after over a quarter century at General Motors, effectively switching places with Joel Ewanick and Chris Perry, who moved from Hyundai to GM the previous year.
During his 25 years in Detroit, Automotive News points out, Shannon worked with such brands as Buick, Oldsmobile, Saab and Hummer. He was particularly instrumental in launching the Saturn brand and served as executive director of marketing for Cadillac prior to moving to Hyundai.