2013 Hyundai Santa Fe Gls on 2040-cars

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Hyundai exec admits company studying pickup, no foolin'

Automotive News reports Hyundai may be considering jumping into the US pickup market. Lee In-cheol, ice president of international sales, says the company's product planners and engineers are currently trying to determine what size pickup would be best for our market. Currently, the automaker has no plans to build a truck, but Lee says that hasn't stopped US dealers from asking the company to produce one. The US and South Korea signed a free trade agreement that took effect in 2012 that removes the so-called Chicken Tax from South Korean imports in seven years.
That means that Hyundai or Kia could import a foreign-built truck without incurring the 25 percent tax on the vehicle's value after 2021. Even so, Hyundai isn't committed into jumping into the US full-size pickup market. Instead, the company may build a smaller truck designed to compete in emerging markets.
We've been hearing word about Hyundai's pickup musings for years now, including a rumored partnership with Chrysler to produce Ram-based trucks, but so far, nothing has come of it.

370-hp Veloster by Fox Marketing rounds out Hyundai's SEMA lineup

Hyundai is certainly bringing the horsepower wars to Las Vegas next month. We already know that its SEMA lineup includes a 1,000-horsepower Genesis Coupe, but now the company has announced that it is teaming up with Fox Marketing to create a 370-hp Veloster Turbo.
Keeping the Turbo's 1.6-liter engine, this show car gets an extra 169 hp by adding a bigger turbo and intercooler, cat-back exhaust and nitrous and methanol injection... oh, and the engine runs on 101-octane racing fuel. The brakes have been upgraded with six-piston calipers and bigger rotors, while the suspension now includes adjustable coil-overs. And since this is SEMA, this Veloster Turbo gets the requisite flashy exterior styling.
Scroll down for the full press release, but we'll have some better shots of this Veloster in just a few weeks.

Hyundai may be working on Theta III power for a mid-engine car

Hyundai's been showing off mid-engine concepts and flogging mid-engine prototypes for at least four years. The fanciful 2014 Passo Corto gave way to a Veloster Midship concept just a few months later, the following years bringing the RM15 N and RM16 N. The "RM" stands for Racing Midship, and spy photographers caught the RM16 N painting a new racing line at the Nurburgring. Korean outlet Motorgraph reports that Hyundai is currently developing its Theta III engine for release late this year or in 2019 in the next-generation Genesis G80, but the four-cylinder will be engineered to suit front-wheel drive, rear-wheel drive, and mid-engine applications. In the interests of more power, displacement in the Theta III will increase to 2.5 liters from the 2.0- and 2.4-liter displacements of the Theta II. Naturally aspirated and turbocharged versions are in development, both maintaining Hyundai's GDi direct injection. Front-wheel drive, turbocharged applications are predicted to output 280 horsepower, rear-wheel-drive turbo vehicles would get 300 horsepower. The turbocharged 2.0-liter Theta II in the current Sonata tops out at 245 hp, the same engine previously offered in the Santa Fe took that up to 264 hp. The mid-engine turbo Theta III would shrink to 2.3 liters, but rock a max output of 350 horsepower. That would put a mid-engine Veloster at the award-winning end of the competitive set, alongside the 350-hp Ford Focus RS and well in front of the 292-hp Volkswagen Golf R. Admittedly, it's early days for such talk, but with a motor in the middle and ex- BMW M boss Albert Biermann helming the chassis department, Hyundai might even aim for dynamic comparisons to the 350-hp Porsche 718 Cayman S. A potential super sporty offering from the N division needn't be a Veloster, either; that hatch might merely be an engine testbed. The Korean carmaker didn't poach two ex- Bentley, Bugatti, and Lamborghini designers so that it could think small. Related Video: