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2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Hyundai Motor's two R&D vice chairmen reportedly resigning

SEOUL — Hyundai Motor Group's two vice chairmen in charge of research and development have offered to resign, three people familiar with the matter told Reuters on Tuesday. R&D president Albert Biermann is likely to be named the new head of the division, two of the sources added, declining to be named as they are not authorized to speak to media. Hyundai is battling a plunge in sales, profits and its share price, and the reshuffle would be the latest since Hyundai promoted Euisun Chung in September to executive vice chairman, moving him closer to succeeding his octogenarian father as head of South Korea's second-largest group. The group has appointed new product strategy, design chiefs and replaced senior executives at its overseas operations, including China and the United States. The latest shake-up at the group, which includes Hyundai Motor and its affiliate Kia Motors, could be announced on Wednesday, one of the sources said. It is "part of a generational change Chung is pushing for," another person said. A Hyundai Motor spokesman declined to comment. The group's vice chairmen, Yang Woong-chul and Kwon Moon-sik, both aged 64, told senior officials on Tuesday that they would leave the company, the sources said, declining to say why they had offered to resign. Biermann, a former BMW performance vehicle development official, adds to a flurry of foreign executives that Chung, 48, has brought in to the company typically dominated by Koreans. In October, Thomas Schemera, also a former BMW executive, was appointed to lead product planning for autonomous cars, connected and electrified vehicles, while Luc Donckerwolke, a former Bentley design chief, was appointed to oversee design at Hyundai and Kia. Hyundai Motor's third-quarter net profit plunged by two-thirds, hit by U.S. recall costs that added to its problems. The automaker was already suffering with weak sales in its key U.S. and Chinese markets. Hyundai's share price is down more than 10 percent this quarter, despite a recent rebound driven by a share buyback plan announced on Nov. 30. Reporting by Hyunjoo JinRelated Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2019 Hyundai Kona Electric gets 250-mile range rating in the U.S.

Let's get the most salient details out of the way: The Hyundai Kona Electric will show up in California in the fourth quarter of 2018, and other "ZEV-focused states" will soon follow. We'd expect to see the Kona EV in dealerships along the East and West Coasts and in New England in early 2019. It'll have an estimated range of 250 miles from its 64 kWh lithium ion battery pack. Its electric motor sends 201 horsepower and 291 pound-feet of torque to the front wheels. Other markets get a lower-cost, entry-level model with less power and range, but the U.S. will only get this lone range-topping version. View 15 Photos Those specs put the U.S. Kona EV squarely into the thick of the burgeoning electric vehicle market, where it will compete with cars like the Chevy Bolt EV (238-mile range) and Tesla Model 3 (up to 220-mile range). The Nissan Leaf has a much lower 151-mile range. The Kona EV can be fully charged at Level 2 in in a little less than 10 hours. DC fast charging capability is standard on the Kona, and it can go from zero to an 80 percent charge in less than an hour. Cargo capacity stands at 19.2 cubic-feet, which is identical to the gas-powered Kona. The EV also benefits from a standard multi-link rear suspension setup in place of the standard gas-powered, front-wheel-drive model's low-tech torsion beam system. Normal, Eco, and Sport drive modes alter the steering feel and powertrain programming to either emphasize acceleration and performance or maximize range. Hyundai didn't make sweeping changes to the look of the standard Kona in its conversion into an electric vehicle. The helmet-shaped grille of the standard car gives way to a more aerodynamically efficient design with lightly debossed slashes and dashes. The door covering the charging port is also housed in the grille. Split lighting units remain front and rear, and thick plastic cladding lends a utilitarian look to the lifted hatchback profile. It doesn't scream 'electric vehicle' like the Toyota Prius or Hyundai's own Ionic, but differs sufficiently from the gas-powered Kona to make it easy to spot on the road. The rest of the Kona EV package is well-sorted for daily driving duties. A full suite of active and passive safety systems come standard as part of the Hyundai Smart Sense package, including forward collision avoidance with pedestrian detection, rear cross-traffic collision avoidance, blind-spot warning, and lane-keeping assist.