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2017 Hyundai Elantra First Drive [w/video]

Here's the thing: It's tough to get excited about a mainstream compact car. We tried. Hyundai's latest Elantra is better than the last Elantra, a car that got few people excited. Not a ton has changed, but there's fresh sheetmetal, improved efficiency, and more options than before, all on top of a revised chassis. That's kind of the trend in new cars these days. The last one was fine, this one is more fine. The Elantra engineers at least resisted the urge to make the car larger. Its interior and cargo volume figures are within tenths of last year's figures, which means they once again put the Elantra into the EPA's midsize bracket. With that comes a midsize feature set, including a few items no other "compact" car offers. For now, Hyundai is offering the 2017 Elantra in base SE and top-of-the-line Limited trims. Both come with a 2.0-liter four-cylinder (more on that below). The SE offers a Popular Equipment Package that most people will want and many will choose (hence the name). It includes a seven-inch touchscreen head unit with Android Auto and Apple CarPlay functionality, as well as a rearview camera, automatic headlamps, audio controls on the steering wheel, Bluetooth, cruise control, heated side mirrors, 16-inch wheels, and a hood insulator to keep some engine noise from making it to your ears. An SE tech package adds things like blind-spot monitoring and rear cross-traffic alert. For now, Hyundai is offering the 2017 Elantra in base SE and top-of-the-line Limited trims. Step up to a Limited, and you get leather, a power driver's seat, 17s, and a bunch of other stuff. The Limited also unlocks option packages: one that revolves around an eight-inch nav touchscreen and another that adds safety items like radar cruise control and auto braking with pedestrian detection. That last one is a segment exclusive, if you're keeping score at home. To get all of the stuff you can't in any other car in this class, you'd be shopping in the next segment's price range anyway. And speaking of segment firsts, cars with the proximity key (SE with Tech Package and above) come with a hands-free trunk release. It lets you pop the trunk lid by just standing near it with the key, but it only releases it and doesn't fully open wide like on some cars with power trunk open and close. So it sort of solves a problem. The engine and available transmissions are nothing groundbreaking. In contrast to the features, the engine and available transmissions are nothing groundbreaking.

IED PassoCorso concept is a student-designed Hyundai we can get behind

Sometimes the best ideas come from fresh eyes, and a group of design students from Istituto Europeo di Design - better known as IED - are out to prove that sentiment with this striking Hyundai PassoCorto concept. This two-seat thesis project of the Master of Arts in Transportation Design program for the Turin, Italy school will be officially unveiled at the 2014 Geneva Motor Show beginning March 4.
The concept is said to be 161 inches long, 74 inches wide and 45.7 inches tall. It rides on a 96.5-inch wheelbase, which makes sense since passo corto means "short wheelbase" in Italian. The engine is tipped to be a mid-mounted, twin-turbo, 1.6-liter four-cylinder pumping out 266 horsepower. Judging by these images, we think the design looks fantastic, with all those sharp lines and creases drawing to a point in the rear. It shows a wonderful balance of being wild enough to draw attention, yet it almost looks realistic enough for the road.
The styling comes from 16 IED students coordinated by Luca Borgogno, lead designer for fabled Italian design house Pininfarina. The students were given a design brief by Hyundai to create a vehicle aimed at young, connected people like them. All of the students submitted a proposal, and two were selected to be merged together in a final look. The entire class contributed to bringing the design to full scale. Scroll down to get the full scoop on the little sports car concept.

Kevin Hart tracks his daughter's Genesis in Hyundai Super Bowl ad

As the official automotive sponsor of the NFL, Hyundai has a massive advertising presence during Super Bowl 50, including four commercials premiering before or during the game. A newly released spot titled First Date markets the Genesis sedan (soon to be the Genesis G80) with humor by casting comedian Kevin Hart as a concerned dad who spies on his daughter's date. The commercial highlights Hyundai's Blue Link Car Finder that lets owners track their vehicle from a smartwatch. Hart uses it to follow his daughter on her date in increasingly absurd ways. By the end of the spot, he's hanging off a helicopter to keep an eye on her. This is also the second automotive ad to use a Queen song this year. Where Hyundai's commercial uses Another One Bites the Dust, Honda picks Somebody to Love for its Ridgeline spot. The 60-second commercial airs during the pre-kick time slot and joins Ryanville and The Chase among Hyundai's Super Bowl ads. The still unreleased Better premieres during the pre-game and shows the automaker's desire to improve its vehicles and customer experience. Related Video: