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Hyundai: hydrogen cars will gain wider acceptance in 10 years

Hyundai Motor Company said Monday it believes hydrogen fuel cell vehicles are the future for eco-friendly cars despite challenges of limited infrastructure and slow sales. South Korea's largest automaker has sold or leased 273 Tucson fuel cell SUVs since beginning production in 2013, mostly in Europe and California. The company had plans to make 1,000 in its first year of production. Kim Sae Hoon, general manager at Hyundai's fuel cell engineering design team, said fuel cell cars represent a bigger opportunity than electric cars because competition is less fierce. Hydrogen-powered cars also give more flexibility to designers, he said. They can be scaled to big vehicles such as buses as well as small cars. They can also be refueled as quickly as gasoline cars while traveling more miles than electric vehicles. The Tucson's European version, called the ix35 Fuel Cell, can travel up to 594 kilometers (369 miles) while its US model travels up to 265 miles (426 kilometers) on one charge on the various government efficiency tests. It emits water vapor and no greenhouse gases. High prices and the dearth of fueling stations are barriers to sales of fuel cell vehicles. Hyundai said it will be another 10 years before hydrogen cars start gaining wider acceptance. In the meantime, sales of eco-friendly cars are dominated by hybrid models such as Toyota's Prius and electric vehicles such as the Nissan Leaf, which are more affordable than fuel cell cars. Hyundai also produces hybrid cars and electric vehicles. It plans to invest 11.3 trillion won ($10 billion) in eco-friendly technology including hybrid cars, electric battery vehicles and hydrogen fuel cells in the four years from 2015. To boost sales, Hyundai slashed the Tucson fuel cell's price in South Korea in February to 85 million won ($76,000) from 150 million won ($134,000). South Korean customers are local government offices as there is no government subsidy for consumers. South Korea's government plans to establish 10 charging stations for fuel cell cars and expects 1,000 hydrogen-powered vehicles will be on the streets in South Korea by 2020. Japan started production of hydrogen-powered cars later than South Korea but such vehicles are experiencing faster growth in Japan with support from Prime Minister Shinzo Abe's government. Toyota started sales of its Mirai fuel cell sedan in December and has decided to increase production to 3,000 vehicles in 2017, which is quadruple production this year.

Hyundai’s new Plug-in has a range of 590 miles

Hyundai’s new Plug-in has a range of 590 miles Hyundai revealed the 2018 Sonata Hybrid and Plug-in Hybrid at the 2018 Chicago Auto Show. The Plug-in Hybrid includes a 50 kW electric motor battery pack and has a combined range of 590 miles. The two Sonatas will be built in Asan, Korea. Transcript: HyundaiÂ’s new Plug-in has a range of 590 miles Hyundai revealed its redesigned sonata Hybrid and Plug-in Hybrid models at the 2018 Chicago Auto Show. Blind-spot detection, rear cross-traffic alert, and lane-change assist all come standard. The Hybrid powertrain includes a 2.0-liter 4-cyl engine with a 6-speed automatic transmission and a 38 kW electric motor. The Hybrid has a net power of 193 horsepower at 6,000 rpm. The Plug-in Hybrid powertrain includes a 50 kW electric motor with a battery pack 5 times larger than the Hybrid at 9.8 kWh, and has a total system output of 202 horsepower at 6,000 rpm. The Hybrid boasts a combined mpg of 42 while the Plug-in Hybrid claims a total combined range of 590 miles. Hyundai claims the Hybrid can operate solely on electric power at speeds up to 75 mph. The sonatas will be built in asan, korea. Hyundai Autoblog Minute Videos Original Video PHEV hyundai sonata hybrid 2018 Chicago Auto Show hyundai sonata plug-in hybrid sonata sonata plug-in hybrid

Hyundai dealerships getting global makeover

In the near future, almost no matter where you're at in the world - whether in Mexico or France - you may not be able to tell an immediate difference between Hyundai dealers. The Korean brand plans to remove some of the diversity from its showrooms in favor of a unified design everywhere outside of the US by about 2020.
The plan is called the Global Dealership Space Identity, and the end result features a modern, open showroom with floor-to-ceiling glass to look in and a bronze-colored roof section (pictured above). The goal of the unified design "is to strengthen our Modern Premium brand consistency across all dealerships, proving premium emotional experiences related to our brand and increase interaction with customers," said Hyundai spokesperson Sookjin Hwang to Autoblog via email.
The ball is already rolling on the plan with the cues being implemented at new dealers in Mexico and about 42 other showrooms worldwide. In the future even Canada may use it, according to Automotive News. "Hyundai Motor plans to fully implement the new identity worldwide within five years (2014~2018). The exact timing for each country will be different."