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2018 Hyundai Elantra GT starts at just over $20,000

The soon-to-be-released 2018 Hyundai Elantra GT hatchback finally has pricing, and it is quite competitive. It starts at $20,235 for the base model with a manual transmission, with the automatic adding an extra $1,000. That puts the base, manual Elantra GT at a few hundred dollars less than the Honda Civic hatchback and Ford Focus hatchback, and a couple thousand less than the Chevrolet Cruze hatchback. The base, manual Elantra GT also comes nicely equipped even in the base model. It features 17-inch alloy wheels, keyless entry, heated side mirrors, a rearview camera, cross-traffic alert, and an 8-inch touchscreen infotainment system with Apple CarPlay and Android Auto. Under the hood is a naturally aspirated 2.0-liter four-cylinder making 161 horsepower, and it can be coupled to the standard six-speed manual or a six-speed automatic. View 52 Photos The 2018 Elantra GT Sport starts at $23,250 with the six-speed manual, while an extra $900 nets a seven-speed dual-clutch automatic transmission. The extra cost brings significantly more performance and features. Under its hood is the familiar turbocharged 1.6-liter four-cylinder good for 201 hp and 195 pound-feet of torque we already enjoyed in the Forte5 SX and Elantra Sport sedan, but for significantly less than the manual Forte5 SX we drove. The GT Sport also swaps the standard GT's torsion bar rear suspension for a coil-spring multi-link setup for improved handling. Braking improves, too, with larger discs behind 18-inch alloy wheels. Inside, the GT Sport gets leather upholstery, heated sport seats, dual-zone automatic climate control, blind-spot detection, and a proximity key with push-button start. The Elantra GT has a number of comfort and safety features available as options, though most of the latter are only available on the Sport. Lane-change assist, panoramic sunroof, and a seven-speaker sound system with subwoofer are available on both standard Elantra GT and GT Sport. Lane-keep assist, forward collision with automatic emergency braking, and adaptive cruise control that can stop the car completely and restart. Hyundai previously announced that Elantra GTs would arrive at dealers this summer, so they should be on lots soon. Related Video: Featured Gallery 2018 Hyundai Elantra GT Hyundai Hatchback Economy Cars hyundai elantra gt hyundai i30

Hyundai's Super Bowl ads score on Ad Meter

Pepsi and Anheuser-Busch have often dominated USA Today's influential Super Bowl Ad Meter, but this year Hyundai broke through as the first car company to capture the top spot. Hyundai's First Date spot shown during the first quarter earned a 6.90 rating to edge out Heinz's Weiner Stampede (6.63) and two Doritos' commercials, Utrasound (6.60) and Doritos Dogs (6.48). Two more Hyundai spots, Ryanville (6.27) and The Chase (6.19) gave the automaker three of the top six commercials during the Super Bowl. USA Today's Ad Meter has been a barometer that measures the success of ads during the Big Game since 1989. More than 19,000 panelists participated this year. They ranked each ad on a scale from zero to 10. Anheuser-Busch ads won the last three years. First Date stars comedian Kevin Hart as an overprotective dad in who uses Hyundai's Blue Link car finder feature in the Genesis to spy on his daughter during a first date. Ryanville showcases Ryan Reynolds to illustrate how the Elantra can help with the perils of distracted driving. The Chase also stars the Elantra and its Blue Link voice-activated auto start system, which are successfully used to evade bears. Related Video: Hyundai Dominates with Three of the Top Six Ads First Automaker to Take the USA TODAY Ad Meter Crown FOUNTAIN VALLEY, Calif., Feb. 8, 2016 – Hyundai became the first automotive company to win USA TODAY's coveted Ad Meter when its spot "First Date" beat out 63 other Super Bowl 50 commercials. Hyundai's impressive performance also included a fifth and sixth place finish for "Ryanville" and "The Chase" respectively, meaning Hyundai finished with three of the top six highest rated ads. Creative was developed by Hyundai's agency of record, INNOCEAN Worldwide. "On the biggest advertising day of the year, we wanted to entertain Super Bowl fans with creative storytelling and relevant, popular celebrities, while showcasing the innovative technology features of our vehicles. Our formula clearly resonated with the thousands of Ad Meter voters," said Dean Evans, chief marketing officer, Hyundai Motor America. "Kevin Hart's comedic chops coupled with a human truth people could connect with was a standout combination that put us over the top. It's an incredible conclusion to our first year as an official NFL sponsor that we won the Ad Meter for Super Bowl 50." "First Date," a 60-second spot featuring Kevin Hart, highlights one of the incredible technology features of Hyundai's premium Genesis sedan.

U.S.-spec 2018 Hyundai Kona bows in L.A.

Earlier this year, Hyundai revealed its first entry into the increasingly competitive compact crossover segment with the 2018 Kona. That car, though, wasn't configured for the North American market, and it was unclear what sort of specs it would have in the U.S. Now we have an answer to that question, as Hyundai unveils the U.S.-production version of the Kona at the 2017 Los Angeles Auto Show. Americans will have their choice of two gasoline powertrains for the Kona. One is a naturally aspirated 2.0-liter, four-cylinder engine running on the Atkinson cycle. It's good for a peak 147 horsepower at 6,200 rpm and 132 pound-feet of torque at 4,500 rpm. The 2.0-liter will be mated to a six-speed automatic transmission with manual mode and an overdrive lock-up torque converter for highway efficiency. The second powertrain option is a turbocharged 1.6-liter, four-cylinder engine paired to a seven-speed dual-clutch transmission. This setup provides 175 hp at 5,500 rpm, and 195 lb-ft available from 1,500 to 4,500 rpm. The turbocharger uses electronic wastegate control, and oil jets and a water jacket insert help cool pistons and the top of the cylinder block, respectively. These features help preserve the engine and provide more efficiency. The 1.6-liter turbo will be available in the Limited and Ultimate trim levels. View 13 Photos The Kona will be available in front-wheel- and all-wheel-drive models, each with its own suspension setup. Both will feature MacPherson struts up front. 2WD models will have a rigid torsion beam in the rear, while AWD models benefit from an independent multi-link suspension. The Kona also offers 16-, 17- and 18-inch wheel options, depending on trim level. Inside, the Kona provides a variety of technology features. It has a standard 7-inch touchscreen display, with an 8-inch nav touchscreen also available. It offers Android Auto and Apple CarPlay, satellite radio, Hyundai's Blue Link LTE connectivity technology and wireless smartphone charging. An available head-up display helps keep eyes on the road where they belong. Other safety features include forward collision avoidance with pedestrian detection, lane-keep assist, blind-spot warning, rear cross-traffic alert and high beam assist. Hyundai will offer the Kona with "extroverted" paint colors. An optional color-contrasting roof will help it stand out even more. The Hyundai Kona will arrive in U.S. dealerships in the first quarter of 2018.