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Hyundai Grandmaster concept could preview new flagship full-sized SUV

Hyundai just debuted the HDC-2 Grandmaster SUV concept at the Busan Motor Show, a follow-up to the Le Fil Rouge concept shown at the Geneva Motor Show this year. The Grandmaster provides a second take on the "Sensuous Sportiness" design language embodied by the Le Fil Rouge, and previews the direction we'll see Hyundai's products take. Industry observers expect the Grandmaster to become an eight-seater SUV at the top of the carmaker's range, perhaps to be called Palisade. The Grandmaster, whose name refers to a champion chess player, represents the nexus of a host of Hyundai initiatives. There's the name itself, a metaphorical reference to the brand's car and SUV overhaul. In a press release, the company wrote, "The concept vehicle is named to indicate that just as the sum of all chess pieces completes the game of chess, all forthcoming Hyundai vehicles will come to form a harmonious vehicle line-up demonstrating the Hyundai Look while each maintains distinctive character and role." On top of that, Hyundai design director Luc Donckerwolke recently called the Le Fil Rouge concept the "Queen," and said that the following concept would be the "Bishop." There's the new design direction, which takes over from Fluidic Sculpture, which Hyundai hopes will create a more emotional bond with buyers. Sensuous Sportiness combines "proportion, architecture, styling, and technology," and design chief SangYup Lee wants it to move the carmaker "from being a brand that provides a great value, we will aspire to also become a brand that is widely beloved by our customers." There's the fact that Hyundai has been revamping its SUV game for the U.S. by introducing the Kona, changing the name of the Santa Fe Sport to the Santa Fe, and rolling out the long-wheelbase seven-seater Santa Fe XL. Dividends might have started paying out last month, with the carmaker posting its first year-on-year monthly sales gain of 2018 thanks to the Kona. A production Grandmaster — which seems an eventuality based on winter spy shots of an unknown Hyundai earlier this year — would be a three-row, eight-seater replacing the Santa Fe XL and re-establishing Hyundai in the full-size segment. The predicted Palisade name comes from a Hyundai trademark application filed earlier this year. As a sibling to the Kia Telluride, or perhaps riding on a revised Genesis G90/Kia K900 architecture, the Grandmaster/Palisade could end up on dealer lots as soon as next year, as a 2020 model.

2014 Hyundai Veloster Re:Flex brings the bling

Despite launching in late 2011, Hyundai has managed to keep its funky Veloster hatchback relatively fresh in our minds, with the Turbo and R-Spec, several special edition models and even a cloth-roofed concept. Here at the 2014 Chicago Auto Show, we're seeing the next iteration of Veloster creativity, the limited-edition Re:Flex.
The Veloster Re:Flex isn't a hugely different car from the standard hatchback, and the theme of this car is chrome, chrome, chrome. Hyundai has added 18-inch chrome-finished wheels, chrome door handles and chrome hood accents (yep). There's also the usual Re:Flex badging on the actual hatch itself. Inside, the Re:Flex gets full leather seating, in either black or red, and the car can be purchased in a new Ice Pearl color, in addition to Century White, Vitamin C (orange), Ultra Black and Boston Red.
Hyundai is only offering the Re:Flex edition on the base Veloster, powered by a naturally aspirated 1.6-liter inline four-cylinder engine. All Re:Flex models are fitted with the company's six-speed dual-clutch automatic transmission (sorry, manual fans).

Hyundai CEO touts new EV platform with mention of a pickup

A couple of years ago, one of the prominent concerns about a saturated EV auto-scape was how carmakers would accentuate brand differences among vehicles converging on a frightening sameness. The cars wouldn't make any noise, they would all emphasize aerodynamics, and they would all basically ride on a battery pancake. So far, the fears have been avoided; a Volvo XC40 Recharge won't be confused for a Ford Mustang Mach-E, for instance, and the Ford won't be confused for a Tesla Model Y. Not only that, but automakers are developing platform strategies that heighten the sameness among vehicle architectures because the architecture is where the expenditure and the profit are greatest. Hyundai's the latest to outline its plans for investors. And part of Hyundai's plan could include adding a full-size electric pickup to the range. The mid- to long-term roadmap is called the Hyundai Motor Way, recently revised with higher targets thanks to the swift uptick in EV sales globally. Business Korea wrote Hyundai Motor Group (HMG includes Kia and Genesis) sold 510,000 battery-electric vehicles in 2022. The conglomerate says it now plans to sell two million EVs annually by 2030, up from a previous estimate of 1.87 million.      The platform that will help make this possible is called eM, an evolution of the current Electric Global Modular Platform (e-GMP) platform under HMG's current EVs. The eM architecture's been rumored to launch under a Kia sedan that might be a spiritual successor to the Stinger. So far, eM is planned for 13 models across the HMG portfolio, using the Integrated Modular Architecture (IMA) that can plug-and-play with more than 80 common modules serving different vehicle segments and sizes. HMG president and CEO Jaehoon Chang said, "In the second-generation platform, the scope of vehicle development extends beyond the mid-sized SUVs covered by the current E-GMP system. It encompasses nearly all vehicle classes, ranging from small and large SUVs to pickup trucks, along with the flagship models of the Genesis brand." Sure, Chang could have been merely noting the eM's potential use cases when he mentioned "pickup trucks." That's not how observers are reading the line. At Kia's investor day last year, the brand said it planned two electric pickups. There have already been reports that Kia's working on a body-on-frame pickup for the Australian market, perhaps called Tasman, utilizing gas and electric powertrains.