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Hyundai Ioniq hybrid and EV sales begin this month

South Korean automaker Hyundai will start selling its Ioniq hybrid and electric-vehicle variants at some US dealerships by the end of the month. While reports have surfaced saying the Ioniqs may be available as soon as this week, Hyundai spokesman Jim Trainor confirmed to Autoblog that the Ioniq EV and hybrid would arrive at dealers towards the end of February. California will be the primary EV target from launch, naturally. Hyundai got some good news in late December when the US Environmental Protection Agency (EPA) rated the Ioniq Hybrid's combined fuel efficiency at 55 miles per gallon, or three mpg ahead of the standard 2017 Toyota Prius hatchback. Less rosy is the Ioniq EV's single-charge range, which falls well short of the magic 200-mile number reached by Chevrolet's recently-debuted Bolt, checking in at 124 miles. Still, the Ioniq EV trumps the Chevrolet Bolt in terms of miles-per-gallon-equivalent (i.e. electricity used per mile), getting a 136-mpge combined rating versus the Bolt's 119. The Ioniq Plug-in Hybrid (or the "Blue") gets 58 mpg combined and can go as far as 31 miles on electricity alone. That variant may see the light of day as soon as September. The automaker first showed off versions of the four-door sedan at last year's New York Auto Show. Hyundai, which currently sells a hybrid version of the Sonata, is planning to have as many as 14 electrified-powertrain vehicles by 2020. Green-car watchers are hoping the Ioniq EV and hybrids won't be low-volume affairs and will add to the momentum already generated this year by the introduction of the Bolt as well as higher demand for models such as the Ford Fusion Hybrid and Honda Accord Hybrid. Last month, total US green-car sales were up about 27 percent from a year earlier, while plug-in sales surged 74 percent. Related Video: Featured Gallery 2017 Hyundai Ioniq: New York 2016 View 11 Photos Image Credit: Drew Phillips Green Hyundai AutoblogGreen Exclusive Hatchback Electric Hybrid hyundai ioniq hyundai ioniq electric hyundai ioniq plug-in

2018 Hyundai Sonata First Drive | An infield home run

Baseball's boring. At least that's what anyone thinks who doesn't understand that it's an exciting game of inches. To wit, the same can be said for the crowded midsize family sedan segment. Unlike the all-new Toyota Camry and the upcoming 10th-generation Honda Accord, the Sonata is a refresh of the existing model. Hyundai is still in it, but can it improve sales in a segment being eaten alive by crossovers? At first glance, the most significant change to the new-look Sonata is the front end with a new cascading grille, which is longer and more contoured. This grille will make its way across all models as a major part of Hyundai's new corporate design language. Hyundai claims to be the only car company that manufactures its own steel, and this cascading design is inspired by the flow of molten steel as it's poured. With an elongated front end, new character lines on the hood and front bumper, and slimmer LED headlights, revisions give the entire car a more aggressive appearance and sportier stance. At the rear, moving the license plate from the trunk to the bumper was a good choice. It simplifies the back end, better showcasing the sheetmetal and allowing the trunk lid and redesigned taillights to take center stage. Turbo models will get a twin exhaust, increasing the sporty feel even more. Inside the Sonata, the facelifted center stack features a seven-inch touchscreen monitor (eight-inch on the Limited edition. The audio controls are more streamlined to give the entire unit a less bulky appearance, and a sporty, leather-wrapped three-spoke steering wheel complements other goodies such as leather seats. The biggest change in trim levels comes with the addition of the SEL model, just above the SE and Eco models, which includes even more features for about $1,600. Gone for 2018 is the six-speed transmission from the turbocharged 2.0-liter models, replaced by the all-new eight-speed that adds ratio range at both top and bottom. The power is unchanged at 245 horsepower, but remember that the BMW 330i's 2.0-liter turbo makes 248 hp, so Hyundai's engine is in the ballpark with those from established luxury brands. Even with that power, don't count on racy launches, as there's plenty of lag. Once the turbo is spooled up, the engine has moxie. We drove two trim levels, the Sport and the Limited 2.0T. The ride is plenty comfortable on the refined chassis and updated rear suspension, which includes an increase in trailing-arm thickness to stiffen the suspension.

GM out, Hyundai in as NFL audibles auto sponsorship

Hyundai has officially replaced General Motors as the primary automotive sponsor of the National Football League, a position the American giant has occupied since 2001. Although the financial details of the deal weren't published, Automotive News reports that GM spent at least $25 million per year as part of its sponsorship deal, although after all was said and done, it worked out to more than $150 million per year. The move is a coup for Hyundai, which now gains the rights to NFL trademarks for use in its advertising. As part of the four-year agreement, the company also has advertising access to big off-season events, like the NFL draft and scouting combine, and will provide support vehicles during events like the Super Bowl. "We are huge football fans at Hyundai and feel there is no better venue to reach consumers, increase consideration and tell the Hyundai brand story," Dave Zuchowski, Hyundai Motor America's president and CEO, said in the attached statement. "We can't wait to show the NFL's 188 million fans the great design, advanced technologies, dynamic performance and numerous safety features within the Hyundai lineup." "We are pleased to welcome Hyundai to our family of sponsors," Renie Anderson, the NFL's senior VP of sponsorship, said. "We appreciate Hyundai's enthusiasm as we work together to reach our fans with innovative programs during our season and with our major calendar events throughout the year." Scroll down for the official press release from Hyundai and the NFL, and keep an eye open for the automaker during the NFL Kickoff festivities this September. Related Video: HYUNDAI GOING PRO: ANNOUNCES OFFICIAL NATIONAL FOOTBALL LEAGUE SPONSORSHIP Four-Year Deal Allows Hyundai to Tap into the Passionate Fan Base of the Most Popular Sport in the U.S. FOUNTAIN VALLEY, Calif., and NEW YORK, June 29, 2015 – Hyundai Motor loves sports and has a long history of celebrating fan passion across the globe. In its latest sports marketing venture, Hyundai is now an official automotive sponsor of the National Football League. The NFL has the largest and most avid fan base among U.S. sports, and Hyundai will soon connect this passion with the enthusiasm Hyundai owners have for their vehicles. "We are huge football fans at Hyundai and feel there is no better venue to reach consumers, increase consideration and tell the Hyundai brand story," said Dave Zuchowski, president and CEO, Hyundai Motor America.