2021 Hyundai Elantra Sel on 2040-cars

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Mad Max homage is amazingly weird, great

Hyundai Germany and content producer Endemol Beyond are back with a cinematic-themed encore, this time for the Hyundai Tucson. Their first act came last year with a ten-minute video that recreated scenes from 70 movies, all for the purpose of highlighting the European i10 hatchback. The length is cut in half this time, but all four minutes focus on one film: Mad Max: Fury Road. It features mild mannered "Nilz" as a trepidatious Max Rockatansky on the run from Warboys and their model cars. When Imperator Furiosa shows up with some forced perspective, things get even more, how do you say, interesting, as everyone battles through to a metallic blue Valhalla. It will make sense when you watch it. Kind of. The tagline is "Change is good." We have no idea how that's meant to fit in, but maybe we'll cotton on with the coming videos that pay homage to TRON: Legacy, Drive, and Inception. Right now we just think this video is wild. And worth a watch.

Zipcar adds roof racks for nature loving urbanites

Hauling a bicycle, surfboard, snowboard, or a pair of skis can be a pain. Their size makes them awkward to carry, and a good roof rack can be expensive and cumbersome to install. If a thief decides that they need the rack (or what's on it) more than you, you're looking at a loss of several hundred dollars, or at the very least damage to your car a comprehensive insurance claim. Ask me how I know. Zipcar has the solution. The car sharing company has teamed up with rack and cargo manufacturer Yakima to supply roof rack equipped rentals in 17 North American markets. In the US, Zipcar customers will have the option between a Subaru Impreza or a Subaru XV Crosstrek equipped with a Yakima roof rack. Canadian customers can rent a Hyundai Elantra. Fine choices, but it seems like a missed opportunity to revive the old Volkswagen Jetta Trek edition. The Yakima mounts on the cars are adjustable and can hold two bikes, six skis or four snowboards, or two surfboards or paddleboards. Rates, as always, vary based on use. This isn't the first time Zipcar has offered Yakima bike racks for their vehicles for those outdoor enthusiasts that choose to live car free. Back in 2011, the company outfitted a number of vehicles in its New York City fleet with complimentary racks and New York State park passes. Related Video: News Source: Zipcar Green Hyundai Subaru Transportation Alternatives ridesharing zipcar

Hyundai developing safety system calibrated for 'secondary impacts'

There is an inherent flaw with how traditional airbags are used and deployed: They can only reply to one impact. The Hyundai Motor Group wants to address this with a new "multi-collision airbag system" that focuses on impacts that occur after the first point of contact. Hyundai defines multi-collision accidents as "those in which the primary impact is followed by collisions with secondary objects, such as trees, electrical posts or other vehicles." In a press release, Hyundai noted that about 30 percent of roughly 56,000 accidents between 2000 and 2012 in North America involved these types of multi-collisions, according to the National Highway Traffic Safety Administration (NHTSA)'s National Automotive Sampling System Crashworthiness Data System division. The airbag systems in today's cars don't always go off when the first accident occurs, and when a car goes through a secondary impact, the airbags may no longer provide the best safety. Hyundai's new system can read the positions of the car's occupants and react in a more beneficial way. It can quickly recalibrate after the first impact based on readings from the vehicle and the people inside, which allows the second part of the crash to trigger the airbags. As of now the system is still in development, but Hyundai Motor Group is planning to use it in both Kia and Hyundai vehicles in the future. Which models and which markets it will apply to first are yet to be determined. Related Video: