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Hyundai: Dad

Even though we know Hyundai is launching Genesis as its own brand, Kevin Hart is here to tell you something very important about the current Hyundai Genesis: it's great for helicopter parents wanting to keep an eye on unchaperoned sons and daughters. There are other perfectly good uses for Hyundai's Blue Link smartwatch app, but we think concerned parents will pay close attention to this feature. Watch the ad and see if Kevin Hart delivers the laughs. Marketing/Advertising Hyundai Super Bowl Commercials 2016 super bowl ad

Hyundai: hydrogen cars will gain wider acceptance in 10 years

Hyundai Motor Company said Monday it believes hydrogen fuel cell vehicles are the future for eco-friendly cars despite challenges of limited infrastructure and slow sales. South Korea's largest automaker has sold or leased 273 Tucson fuel cell SUVs since beginning production in 2013, mostly in Europe and California. The company had plans to make 1,000 in its first year of production. Kim Sae Hoon, general manager at Hyundai's fuel cell engineering design team, said fuel cell cars represent a bigger opportunity than electric cars because competition is less fierce. Hydrogen-powered cars also give more flexibility to designers, he said. They can be scaled to big vehicles such as buses as well as small cars. They can also be refueled as quickly as gasoline cars while traveling more miles than electric vehicles. The Tucson's European version, called the ix35 Fuel Cell, can travel up to 594 kilometers (369 miles) while its US model travels up to 265 miles (426 kilometers) on one charge on the various government efficiency tests. It emits water vapor and no greenhouse gases. High prices and the dearth of fueling stations are barriers to sales of fuel cell vehicles. Hyundai said it will be another 10 years before hydrogen cars start gaining wider acceptance. In the meantime, sales of eco-friendly cars are dominated by hybrid models such as Toyota's Prius and electric vehicles such as the Nissan Leaf, which are more affordable than fuel cell cars. Hyundai also produces hybrid cars and electric vehicles. It plans to invest 11.3 trillion won ($10 billion) in eco-friendly technology including hybrid cars, electric battery vehicles and hydrogen fuel cells in the four years from 2015. To boost sales, Hyundai slashed the Tucson fuel cell's price in South Korea in February to 85 million won ($76,000) from 150 million won ($134,000). South Korean customers are local government offices as there is no government subsidy for consumers. South Korea's government plans to establish 10 charging stations for fuel cell cars and expects 1,000 hydrogen-powered vehicles will be on the streets in South Korea by 2020. Japan started production of hydrogen-powered cars later than South Korea but such vehicles are experiencing faster growth in Japan with support from Prime Minister Shinzo Abe's government. Toyota started sales of its Mirai fuel cell sedan in December and has decided to increase production to 3,000 vehicles in 2017, which is quadruple production this year.

2019 Hyundai Kona Electric starts under $30,000 with tax credit

The vital final detail to the 2019 Hyundai Kona Electric is here: pricing. The base model starts at $37,495 before the $7,500 federal tax credit, meaning that with the credit, it starts at $29,995. That just happens to be the same as Chevy Bolt EV. Well, now at least, as the tax credit is likely going to run out in the next few months for GM and the Bolt EV. Once GM has sold 200,000 electric cars, the credit will drop to $3,750 for six months, and then to $1,875 for six more months, and nothing after. In addition to having a base price that matches the Chevy Bolt EV, the Hyundai Kona Electric has a few choice features that makes it an even more attractive deal. The Kona has a range of 258 miles, 20 more than the Bolt EV's 238 miles. The Kona also includes DC fast charging capability as standard. To have that feature on the Bolt EV, you'll have to shell out an extra $750. The Bolt EV does have an advantage over the Kona Electric, though: it's available everywhere, right now. The Hyundai Kona Electric will start hitting dealers early in 2019. Unfortunately, it will only be available in western and northeastern states with zero-emissions vehicle criteria. They're also states with drivers more likely to embrace electric cars. Hyundai hasn't announced release windows for other U.S. states. Related Video: