2014 Hyundai Elantra Gt Base on 2040-cars

Auto blog

Hyundai will launch 26 green models through 2020

Hyundai Motor Group, which comprises both Hyundai and Kia, believes that launching a blitz of 26 green models through 2020 could place the Korean automaker among the leaders in the segment. Only Toyota would be larger in the electrified vehicle market, if Hyundai Motor's plan works, Automotive News reports. The 26 models run the gamut of the green car field, and they include at least 12 hybrids, six PHEVs, two EVs, and two hydrogen fuel cells, according to Automotive News. If customers latch onto them, Hyundai and Kia could move as many as 300,000 electrified vehicles a year by 2020 versus about 43,000 in 2015. Kia is responsible for at least 11 of these vehicles like the upcoming Niro crossover. Meanwhile, Hyundai wants the upcoming Ioniq (above) to challenge the Toyota Prius, and the Korean company has hybrid, PHEV, and EV versions on the way. To save money on the development of so many electrified vehicles, Hyundai Motor uses shared components. "For example, all our electric motors have the same diameter," Lee Ki-Sang, Hyundai's green powertrain boss, told Automotive News. "The power output is different, but we can just adjust the width of the core winding. Or for the motor controller, we standardized to use the same printed circuit boards." Trying to go from a relatively small player to a market leader is an audacious move, but it's especially risky right now. Gas prices are the cheapest in 12 years in the US, and green car sales are down in the US and in Europe. Toyota even predicts the inexpensive fuel could cut into Prius sales, and it's far more established than Hyundai's models. The South Korean company could have an even tougher time because these efficient vehicles still lose money for now. "Our target is before 2020, we would like to make profits on these eco-friendly vehicles," Lee told Automotive News. Related Video:

Peter Schreyer designs the future of Hyundai, Kia, and Genesis

Peter Schreyer now leads the design teams at Hyundai, Kia, and the new Genesis brand. He has the difficult task of differentiating the three brands aesthetically, even if they share mechanical components. A new profile about the designer by Bloomberg shows just how much he means to the Korean brands, and it's well worth a read. According to Bloomberg, Schreyer has distinctive ideas for the Korean brands' design. A Kia should look sporty and appeal to young buyers. In contrast, a Hyundai would be for someone who prefers a minimalist design. So far, Genesis is blending those traits for its Athletic Elegance design language. Schreyer went to Kia from Volkswagen Group in 2006, and his mission was to revolutionize the Korean's brand's boring look. He succeeded with sharper, more modern designs for vehicles like the Optima and Sorento that arrived after he took over. He did such a good job there that Hyundai-Kia Motor Group appointed him as its first non-Korean president at the end of 2012. He also now oversees former Lamborghini designer Luc Donckerwolke at the Genesis luxury brand. Bloomberg speaks with industry analysts and other designers to get a better idea of Schreyer's meaning to the company. The piece presents him as an easygoing person who knows exactly how each vehicle should look. If you want to get a better Schreyer and his work at Hyundai, Kia, and Genesis, the story is worth checking out. Related Video:

2016 Hyundai Elantra spied uncovered

The next-generation Hyundai Elantra has been speculated on and teased throughout this year. In March we got a leaked photo of a South Korean-market Elantra, the question being if this is was actually the new car and if we'd get in the US. Then we got officially sanctioned sketches of the exterior and the interior. Now Korean site Auto Tribune has leaked photos of the next Korean-market Avante, which is our Elantra, and they actually line up with the automaker sketches. According to Google Translate, the pictures were taken at a Hyundai factory in South Korea by a contractor. If this is the real deal, Fluidic Sculpture has given way to a grille that might want to at least send a "Thank You" note to Audi. Flanking that are smoother lines and a more subtle treatment of the front end, with sleek, pulled-back headlights decorated with a lengthy LED signature above boomerang inlets in the bumper. The sides have been flattened out, losing some of dimensionality of the current car to go more mature. The rear end looks similar to the current sedan, but wider, with long taillights featuring three LED elements. Inside, a three-spoke steering wheel veers toward the plain, and the current continuous waterfall center console gives way to a two-section instrument panel that has an eight-inch infotainment screen at the top, above HVAC controls. At the base there's an open cubby that doesn't look to have a cover, and the gear selector lever incline appears reduced. The overall impression is less engaging to the eye than now. Auto Tribune says a 1.6 liter GDI is under hood, which puts out 175 horsepower and 196 pound-feet of torque in the 2016 Tucson. We'll see the real car at the LA Auto Show later this year. Click through to Auto Tribune for more photos.