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2015 Hyundai Genesis

Hyundai grabbed our attention with its first-generation Genesis. Now, with this second-gen model, the company's job is to keep it. The 2015 Genesis, known internally as "DH," wisely follows in the footsteps of its predecessor, a model that showed the automaker's naked ambition, putting it on the map of not just bargain hunters, but the upwardly mobile, too.
The outgoing Genesis proved Hyundai was capable of producing a premium car of superior quality, complete with a plush interior, handsome looks and a relatively sporty driving demeanor, all for the sort of cut-rate price the brand built its reputation on. The first Genesis worked wonders for expanding Hyundai's allure, opening it up to all kinds of new car shoppers who previously wouldn't have given its other models a second glance.

Hyundai Sonata Hybrid starting price is $500 cheaper for 2018

Hyundai revealed its updated 2018 Sonata Hybrid and PHEV at the Chicago Auto Show this year. They feature freshened styling inside and out, and some mechanical updates that we expect will make the cars better to drive. Now we've learned that Hyundai has improved a couple of other things about the conventional Sonata Hybrid, one of which is the price. The starting price for the 2018 Sonata Hybrid in base SE trim is $500 less than the 2017 model. That means the SE starts at $26,385. In addition to the lower base price, the entry-level Sonata Hybrid also picks up standard blind-spot warning, lane-change assist, rear cross-traffic alert and a leather-wrapped steering wheel and shift knob. The Sonata Hybrid Limited is a bit more expensive now. Its new base price of $31,385 is $400 more than the 2017 model. But to make up for it, Hyundai has made the panoramic sunroof a standard feature. The Limited's optional Ultimate Package is now $550 cheaper, too, and includes additional safety features not previously offered, specifically automatic emergency braking and lane-keeping assist. Two more convenience features new to the Ultimate Package are a wireless phone charger and a heated steering wheel. If these updates sound like enough to get you into a new Sonata Hybrid, the good news is you won't have to wait to pick one up. They're available now at a Hyundai dealer near you. Related Video: Featured Gallery 2018 Hyundai Sonata Hybrid and PHEV View 22 Photos Image Credit: Hyundai Green Hyundai Hybrid Sedan hyundai sonata hybrid

Super Bowl car commercials: Follow along as we riff on them live

Join Autoblog editors Sunday starting around 6:30 p.m. ET as we react to all of the car commercials during the game. We know Hummer, Porsche, Hyundai and others will have splashy ads, and naturally, there's usually a few surprises. Whether you're a Chiefs or 49ers fan — or don't care about football — the commercials are always a highlight. And for us, the car spots are the most intriguing. Weigh in with your own thoughts in the comments section. Let's kick off.   FIRST QUARTER Editor-in-Chief Greg Migliore liveblogs the first quarter. F9 We'll count this as a car commercial. The latest edition of the Fast & Furious looks like it well, will have cars. We'll punt on further comment. PORSCHE I like it. Creative. Sort of a Night at the Museum feel. The guards stage a theft and then a car chase. The Taycan looked good. Get fired up — the future for Porsche is electric. The spot is meant to illustrate how fun that can be. I don't need any convincing.    SECOND QUARTER Associate Editor Byron Hurd is liveblogging the second quarter.  HYUNDAI Hyundai checked in super early with their Sonata "Smaht Pahk" commercial, which manages to score points for being both cute and clever while also being a fairly good commercial in a vacuum. We saw it last week, so there were no surprises here, but we enjoyed it nonetheless.  Fun note: If you go to the Sonata landing page on Hyundai's web site, you can choose "plain old English" or "the Boston way" for your language; the latter will translate the page. Enjoy.  FORD Hi ho, West Coast Editor James Riswick here. Apparently, the guys in Detroit didn't get the Mustang Mach E ad featuring Idris Elba and a whole boat load of awesome old Mustangs. Pretty sure it's bound to be viewed the exact same way as the car itself: traditionalists will be aghast, while non-car people will be intrigued by a new, all-electric, crossover version of one of the few cars they've heard of.  GENESIS They're coming more rapidly now. Genesis gets some love thanks to Chrissy Teigen and John Legend; this was another known quantity, but Hyundai's luxury brand managed another solid entry here thanks to its choice of stars. Teigen and Legend got the chance to throw back to the latter's "Sexiest Man Alive" honors, which Teigen often teases him for. Another solid all-around spot.  GMC/HUMMER Are there just no surprises left? Don't tell me; I know the answer. LeBron James fronts the revived Hummer, which will be an EV sold as a GMC.