2001 Hyundai Accent Gs Black 3-door Hatchback 1.6l 5-speed Manual 88k on 2040-cars

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Hyundai US marketing chief steps down

For the past four and a half years, Hyundai's marketing efforts in America have been steered by Steve Shannon. But now the Korean automaker is going to have to find a new marketing guru, because Shannon has reportedly stepped down with apparently immediate effect.
A career automobile marketer, Shannon came to Hyundai early in 2011 after over a quarter century at General Motors, effectively switching places with Joel Ewanick and Chris Perry, who moved from Hyundai to GM the previous year.
During his 25 years in Detroit, Automotive News points out, Shannon worked with such brands as Buick, Oldsmobile, Saab and Hummer. He was particularly instrumental in launching the Saturn brand and served as executive director of marketing for Cadillac prior to moving to Hyundai.

Sunday Drive: An automotive flavor for every taste

Last week was flush with interesting new vehicle debuts, led by the new 2019 Hyundai Santa Fe. This crossover is entering straight into the heart of one of the world's most competitive automotive segments, and it's doing so with a fresh sense of style and a brace of new technologies. Our readers are clearly intrigued – the Santa Fe was the biggest news story of the last week on these online pages. It's fitting that a crossover generated a lot more interest than a traditional wagon, though we don't really have to be happy about it. Still, the completely new, fully redesigned Volvo V60 is worth taking another look at. First of all, it's pretty, in a traditionally Scandinavian way. Second, it's quick, with a 0-60 time of as little as 4.8 seconds. And finally, it's practical, with all kinds of room for cargo without the dynamic penalties of an unnecessary lift kit. Moving on from new vehicle debuts, we took another long look at the Honda Ridgeline. It's definitely a non-conformist pickup truck, based not on a body-on-frame platform but on a more carlike unibody design. That means it can't tow as much as some other trucks, but it also means the Ridgeline drives better than any of its more truckish competitors. It's the Swiss army knife of pickup trucks. Rounding out our coverage from last week are three sets of spy photos, each showing the interior of a hotly anticipated new model. One is a truck, one is a crossover, and the last is a sportscar. All of them are worth another look. As always, stay tuned to Autoblog this week for all the most important news in the automotive world. 2019 Hyundai Santa Fe unveiled 2019 Volvo V60 | Sleek, swift new twist on the Swedish wagon 2018 Honda Ridgeline | Pocketknife pickup is up for anything 2019 GMC Sierra interior looks just like the Silverado's 2019 Cadillac XT4 interior has actual buttons, no more touch-sensitive panel 2020 Porsche 911 992 spy shots show interior and manual transmission Cadillac GMC Honda Hyundai Porsche Volvo Truck Crossover Wagon Luxury Performance Sedan hyundai santa fe

Hyundai Virtual Guide is an owner's manual for your phone

The owner's manual for the 2015 Hyundai Sonata is more than 700 pages. In fact, owner's manuals in general are so unwieldy – both by weight and actual use – that the problem you're having must be greater than the hassle of dealing with the instruction guide. Hyundai wants to make that easier with its Virtual Guide, an augmented reality app for smartphones and tablets that puts answer to the most common points of confusion at your fingertips. Once you open the app you start by choosing your exact vehicle trim. There are 16 different trim and package options for the Sonata, all of them have been scanned so that the app can show your specific car and features. After that there are several options that allow different means of getting the info you need. Point your phone's or tablet's camera at the engine bay, the app will overlay the locations of items like the air cooler, battery, and dispstick. Press any of the boxes in the display and the app will take you step-by-step through the process of attending to each system. There's another AR overlay for the interior. One neat feature that isn't AR is a picture of the gauge cluster and all of its Christmas tree lights. Press any one of them and the app will explain what the light means and what to do when it appears. Another portion of the app is pictures of every angle of the car with highlightable areas that provide more info on things like seat operation and what's in the trunk. Audi has an augemented reality app called eKurzinfo in the UK for three of its models, but it appears that Hyundai is the first mainstream maker in the US to provide such technology. Virtual Guide is available for the Sonata now at the Apple App Store and Google Play. Other models will join the Guide as Hyundai gets more of its models scanned. The videos and the press release below have more information. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. HYUNDAI VIRTUAL GUIDE INTRODUCES AUGMENTED REALITY TO THE OWNER'S MANUAL - First Mainstream Automaker to Launch 2D/3D Owner's Manual for Smartphones and Tablet Computers - Hyundai Virtual Guide Provides Convenient, Simple Ways to Become Familiar with Full Vehicle Capabilities LOS ANGELES, Nov. 10, 2015 – Later this year, Hyundai will be the first mainstream automaker to launch an augmented reality owner's manual app.