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2017 Honda Ridgeline: Not a 'youth truck'

When the Ridgeline debuted back in 2006 I predicted it would be a game changer, that it would shake up and redefine the truck market, much like Honda's CB750 four-cylinder motorcycle redefined the big bike market back in 1969. Boy was I wrong. Or perhaps more accurately stated – hang on, because I still think it could happen with this new model. Maybe not to the same degree of the CB750, but I definitely think this gen-two model has the right stuff to make truck buyers give it a second look this time around. Also, the truck market has changed over the last decade. People have had a chance to see the Ridgeline in action, and many have come to the conclusion that, used as intended, it's really not so bad. ...And then look what's happened to the commercial van market: Euro-style vans – which are dramatically different from Detroit-style vans – have virtually taken over that market segment. Typically conservative truck buyers have shown that they are willing to accept new thinking – if they prove to be better mousetraps. In the last 10 years, Honda – and specifically Honda marketing – has learned a lot about what worked and what didn't work with the gen-one model. Yeah, it barely sold, but those who bought the truck absolutely loved it. So Honda was indeed on to something. The problem was not enough people knew about it. I blame Honda corporate and their marketing department squarely for that. After the initial customer reluctance, Honda gave up on it. There was virtually no money spent on advertising this truck. It literally died on the vine because it wasn't watered. Also, there were a number of factors going on here not specifically related to the Ridgeline. Honda, the corporation, was in a severe crisis. Sales were sliding, many of its products disappointed, and the styling of many of its vehicles was polarizing. Also, the Acura division was in a free-fall. In short, Honda had lost its mojo; and as such, money and efforts were re-diverted to righting the ship, and marginal models (Ridgeline) were abandoned in terms of promotion; or just abandoned, period. So here we are now in 2016. Honda has been in the process of exorcizing all the evil from it's products, and is again showing signs of life. They have a slew of new vehicles that look good and are getting good if not excellent reviews, and a new Ridgeline is soon to hit showrooms. The Honda mojo is back. This time around there is no attempt to hide its parentage.

Honda Civic Coupe to join 2016 Red Bull Global Rallycross season

Red Bull Global Rallycross is about to get another competitor. Honda has announced that it will campaign the 2016 GRC season with its new Civic Coupe, and rather than just put out a press release, it's gone ahead and given us a look at the two-door's racing livery. Ford, Chevrolet, Volkswagen, and Subaru – be prepared. Based loosely on the production Civic Coupe, Olsbergs MSE and Honda Performance Division put in the wrench time to turn the ho-hum standard road car into a 600-horsepower, all-wheel-drive monster that can hit 60 in a hypercar-humiliating 1.9 seconds. And like all GRC cars, it will have no trouble managing some serious jumps. Piloting this hilariously potent coupe will be Sebastian Eriksson and 2014 series champion Joni Wiman. Wiman is Finnish, so his GRX championship should come as no shock. We have to say, compared to the GRX cars found in Europe, this Civic looks remarkably tame. We'd have no issue visualizing the body tweaks on this racer on a production Civic Type R. Then again, we're comparing it with the last big-time GRX entry we heard about – Ken Block's Ford Focus RS, which is running in FIA rallycross. According to Honda, OMSE and HPD will have the Civic Coupe GRX car ready for the season opener on May 21 and 22 at Phoenix's Wild Horse Pace Motorsports Park. View 4 Photos Related Video: Honda Debuts 2016 Civic Coupe Racing Livery to Compete in 2016 Red Bull Global Rallycross Series Will campaign the all-new Civic Coupe in partnership with Red Bull and Olsbergs MSE Mar 22, 2016 - NEW YORK Today Honda unveiled the new racing livery for its Civic Red Bull Global Rallycross racecar, announcing plans to campaign the all-new turbocharged 2016 Civic Coupe in the 2016 series in partnership with Red Bull and championship-winning race team Olsbergs MSE. The Honda Civic Red Bull GRC team will begin racing on May 21 in Phoenix at the first event of the season. Developed from a production-model 2016 Civic Coupe chassis by renowned builders and racers Olsbergs MSE (OMSE) with technical assistance from Honda Performance Development (HPD), the all-new Civic Red Bull GRC car is built to withstand the rigorous demands of racing in a series that emphasizes repeated aggressive acceleration and varied terrain. The car will boast more than 600 horsepower, turn in a 0-60 mph time of 1.9 seconds and is designed to handle the 70 foot table-top jumps featured on each racetrack.

Crossovers versus Cars | Autoblog Podcast #479

Episode #479 of the Autoblog Podcast is here. This week Dan Roth, David Gluckman, and Greg Migliore compare and contrast the strengths of cars and crossovers, and if we'll soon see the long dominance of the midsize sedan ceded to this relative newcomer. It all starts with the Autoblog Garage - check it out! Check out the rundown with times for topics, and thanks for listening! Autoblog Podcast #479 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics Cars vs. Crossovers In The Autoblog Garage 2016 BMW X5 xDrive40e 2016 Honda Civic 2017 Cadillac CT6 Hosts: Dan Roth, David Gluckman, Greg Migliore Rundown Intro & Garage - 00:00 Cars vs Crossovers - 24:28 Total Duration: 54:55 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes Podcasts BMW Cadillac Honda SUV crossovers