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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

The Tartan Prancer is a 21st Century Wagon Queen Family Truckster

Have you heard of the Tartan Prancer? If you've been keeping up with the Vacation movie reboot, you have. The original flick from 1983 introduced us to the Wagon Queen Family Truckster, a George Barris-designed send-up of American motoring that almost immediately became a legend. For the Vacation reboot, the Prancer is the new Truckster, and it looks like underneath all that awfully wavy bodywork there was once a Toyota Previa minivan. Whereas the Truckster's unique feature set was mainly wood paneling and way too many headlights, the Prancer loads up on the kinds of features the 21st century buyer has to have, like a martini glass holder outside the vehicle, a gas tank, a diesel tank, and a plug to charge something, and four side mirrors. Inside, there's a drinking fountain. The video above is the Albanian spoof ad for the Prancer. It's in Albanian, but you don't need to speak that glorious language to understand the ad. It's a lot funnier than the actual movie clip showcasing the Prancer, which you'll find in the video directly below. The second video below is Edmunds' Carlos Lago doing a thorough comparo with the Tartan, the so-called "Honda of Albania," on one side and a real Honda Odyssey on the other. The movie comes out July 29 in the US. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Auto Express, JoBlo Movie Trailers, Edmunds.com via YouTube TV/Movies Honda Minivan/Van Special and Limited Editions Videos vacation toyota previa

Honda shows facelifted Euro Civic hatch with new Sport variant

Honda has released the details on its freshened Euro-spec Civic ahead of its debut at the 2014 Paris Motor Show, whose media days are set to open next week. Aside from a fairly pleasant visual upgrade for both the standard Civic as well as the Civic Tourer, Paris will also see the arrival of a new Civic Sport model.
The new Civic wears a sportier front fascia, while the rear end is home to a new, stylish set of LED taillights. Honda has also revised the rear bumper, side skirts and spoiler. In the cabin, a new, Android-powered infotainment system called Honda Connect takes its place in the center stack, providing typical functions like radio, media, navigation and Bluetooth, as well as the ability to browse the Internet. The entire system is confined by a seven-inch display that offers pinch, swipe and tap functions that should be familiar to smartphone owners.
The big news, though, is the new Sport model (shown above). While this isn't a Civic Type R - with its 1.8-liter, 140-horsepower engine, it's not even a decaf Type R - it does deliver some more aggressive looks to the Civic line. There are standard 17-inch wheels, as well as a new, sportier Type R-inspired front fascia and a color-coded rear spoiler. Alongside that 1.8-liter gas engine is a 118-hp diesel mill that displaces 1.6 liters.