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Sales incentive growth clustered around brands with few CUVs, trucks

While it's arguably been around the longest, the dominance of the four-door sedan has been under threat for many years. As a further sign of the hurtin' that SUVs and crossovers have put on today's four-doors, a new report from Automotive News points to the increasing use of incentives by brands reliant on cars and light on CUVs and pickups.
Honda, Toyota, Volkswagen and Kia have all been stung by double-digit increases in their incentives-to-transaction price ratio, according to AN, which cites data from TrueCar. Honda's ratio is up 14 percent, while Toyota, VW and Kia are up 18, 15 and 19 percent, respectively.
"Most of the incentive growth we have seen is in product segments with low demand - midsized or large sedans," TrueCar CEO John Krafcik told AN. "As this trend goes on, the brands with three-sedan strategies are going to be in worse shape on incentive spending than the crossover brands."

Acura NSX will use Cosworth block, plus other neat tidbits

The blue NSX you see here was built just two weeks ago. Prototype number six, it rolled off Acura's newest assembly line in Ohio and was rushed out to the Monterey peninsula for various car week activities. We had a chance to sit down with several members of the NSX team to discuss the car, the long road from concept to production, and some interesting details. Below are some choice bits from our conversations. Acura is pretty proud of the fact that NSX version 2.0 was designed and is being built in the US. The new assembly line, called the Performance Manufacturing Center, is in Honda's hometown of Marysville, Ohio. While the line is brand new, the building has seen many uses over its lifetime, most recently as a warehouse facility. PMC staff numbers about 100, with 60 technical and 40 non-technical associates. The car uses parts sourced globally, and one of those sources is Cosworth. The engine blocks and heads come from the English firm and get assembled into twin-turbo powerhouses at Honda's nearby Anna, Ohio, engine plant. The Cosworth name is rarely associated with a bad engine, so we were geeked to hear the NSX's 550-plus-horsepower hybrid powertrain has good genes. Acura hasn't decided how many cars will come to the US each year, but supplies will be limited. We're told there is a total figure for global sales – basically anywhere Honda and Acura vehicles are sold – but they're not ready to divulge that number. Dealer allocation is also yet to be sorted out, although we're told that any dealer that has the necessary tools and equipment to service the new NSX will be able to sell them. Acura currently has 272 US dealers. The switch from the transverse engine originally planned to a longitudinal twin-turbo engine threw everyone involved for a loop. The designers had to lengthen their nearly finalized design, and the engineers working on the production process had to revise or redo much of their work. Though we've been waiting a while for the car since the concept first surfaced in 2012, it's pretty amazing to think that the car was engineered one and a half times and a new factory was built in about three years. But yeah, it's delayed, with series production now set to commence in the spring of 2016. One result of the switch to a longitudinal engine is a transmission hump in the cargo area aft of the engine. The hold is still sized to fit a bag of golf clubs, though it will be a tight fit.

Honda bundles up CR-V Special Edition with optional extras

The 2016 Honda CR-V Special Edition is based on the LX trim level, but packs a bunch of extra equipment. It gets 17-inch alloys, a two-tone paint job, tinted rear windows, and a security system. That's about the sum total of what makes this special edition special, but then Honda isn't asking much of a premium for it. The new Special Edition trim slots in between the base LX and the higher-level EX – and below the top-spec EX-L and Touring models. It'll be available in either front- or all-wheel-drive configurations, with prices starting at $24,395 for the former and $25,695 for the latter. That's the MSRP without taxes, registration, or the $880 destination charge. What that boils down to is a modest $800 premium over the base model, which doesn't strike us as a whole lot to ask for the extra equipment – never mind the "special edition" handle. Perhaps most telling, though, is that Honda hasn't released any specific photos for the CR-V Special Edition. It has, however, given us a fresh batch of the 2016 model altogether. And you can check it out in the gallery above, along with the details in the press release below. AMERICA'S BEST SELLING SUV CONTINUES MARKET LEADERSHIP WITH INTRODUCTION OF NEW SPECIAL EDITION 2016 HONDA CR-V Coming off a year of record sales and numerous industry accolades, the exceptionally well received Honda CR-V returns for 2016 with a Special Edition trim offering exterior and security upgrades over LX Oct 6, 2015 - TORRANCE, Calif. -- After a major refresh for 2015 that brought a new powertrain, significantly enhanced exterior and interior styling and a long list of new standard and available features, the 2016 Honda CR-V returns with a new Special Edition (SE) trim and a lineup with a starting Manufacturer's Suggested Retail Price (MSRP) of $23,595.1 The new Special Edition CR-V is positioned above the LX trim by adding larger 17-inch alloy wheels with an exclusive two tone finish, second-row and rear privacy glass, and security system. With only an $800 premium over the LX, the SE represents a high-value proposition for the premium look and additional feature content. In addition to the highly prestigious Motor Trend Sport/Utility of the Year honor, the refreshed 2015 CR-V garnered numerous industry accolades. These include: - 2015 ALG Residual Value Award: Best Compact Utility - 2015 Kelly Blue Book Best Buy: Small SUV/Crossover - Kelly Blue Book 2015 Top 10 Best Resale Value award - U.S.