Exl Ex-l Lthr Cd 7 Passenger Only 91k Miles Look! on 2040-cars

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2013 Honda Civic

Lather, Rinse, Repeat
On some level, it's hard to blame Honda for the strategy it took with its new-for-2012 Civic. Executives looked at the key players on the market as the model was being developed, soaked in the growing global economic malaise, and decided that if they wanted to make decent money on their small car, they'd have to find creative ways to take cost out of its build. In light of the financial crisis, consumers and critics would surely understand some belt-tightening in order to secure the company's legendary reliability, resale value and ease-of-use, right?
So Honda took a pass on expensive new technology - more complex transmissions, forced induction, active aero, and so on. And it also substituted in some cheaper interior materials, skimped on sound deadening, creature comforts and found lots of little ways to save money. Surely in a segment where the frankly ancient and moth-eaten Toyota Corolla has consistently ranked among the sales leaders, nobody would care, eh?

Happy 40th birthday, Honda Accord!

The Honda Accord exemplifies the idea that if you make something great, people will flock to it. This is a car that has always offered something for everyone – quality, fuel economy, value, comfort. But why we really love the Accord is because, as former Car and Driver Editor in Chief Csaba Csere says in the video above, "it always drove a little bit better than the competition." Today the Accord turns 40 years old. Over the past four decades Honda sold more than 12.7 million of them, making its iconic sedan the best-selling car in America during that time frame. Honda likes to point out that the Accord is still young at heart, as it's the most popular sedan with the under-35 crowd. View 29 Photos Like most people, the Accord has grown larger and heavier through the years. But the appeal remains strong. The current Accord is one of our favorite family sedans, and a target that the competition rarely hits. It's the car that's synonymous with Honda in America, and in fact the first car built here when the Japanese company started production in Ohio in 1982. Honda has taken a look back at the car with the video above, which chronicles the Accord's history. The video below is a nice (if cheesy) comparison of the original 1976 model and the 2016 Accord Hybrid. And below that there's a neat infographic that compares those two cars as well as what was going on in the world in 1976 versus now. So happy birthday, Accord. We hope we're still going as strong as you when we get to your age.

No S660 for US, but Honda wants sporty cars

Honda, best known lately for being a mainstream player rather than the brand that brought us the CRX Si, NSX, Integra Type-R, and S2000, apparently wants to builds sporty cars for the US again. With that in mind (or not), Honda has ruled out bringing the tiny, sporty S660 roadster across the Pacific. "I wouldn't put my chips on [the S660]," American Honda Executive Vice President John Mendel told Automotive News. At nearly 11.1 feet long, the S660 slots in between the 12.8-foot Mazda MX-5 Miata and the 8.8-foot Smart ForTwo. Yet Mendel says the tiny two-seater wouldn't work here. "When the practicalities of the market come in, and the car only so big, that might not be the best car for the US market," Mendel said. "It might be better for India or China or somewhere else." Honda is considering its options here in the US, though. As AN reports, after his takeover earlier this year, new CEO Takahiro Hachigo promised more sporting models, like the new, US-bound, 300-horsepower Civic Type R. And while it's no secret that Honda has filed patent drawings for a mid-engine model, Mendel offered little to indicate that it'd become a reality. Calling the project from Honda's Silicon Valley research and design facility a "design study," Mendel wouldn't answer AN when it asked whether this new model was successor to the S2000 or a more attainable, lower-powered NSX. He did, however, say his company was getting pressure from dealers over the lack of verve in the company's lineup. "They want anything in the sports car world," Mendel told AN. "They're going, 'Gimme a sports car.' They want a retractable hardtop; they want a high-horsepower $20,000 sports car. Because that's the nature of what they do." There you are, Honda. Your dealers want it, which means your consumers are probably are asking for it, and your CEO wants it, too. Make something happen.