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Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.

Honda recalls 2012-13 Fit Sport models over stability control issue

Honda is recalling 43,782 examples of the 2012 and 2013 Fit Sport in the US and close to 2,000 more in Canada. During federal compliance testing it was discovered that the software for the Vehicle Stability Assist allows an excessive tilt angle before applying the brakes to prevent a crash. The issue only affects Fit Sports equipped with a certain kind of tire.
Honda will notify owners in mid-May, at which time owners can take their cars to dealers to have the stability control software updated free of charge. There's a press release from Honda below with more details.

Fernando Alonso denies giving McLaren a Honda-or-me ultimatum

MONZA, Italy — Fernando Alonso has denied telling McLaren to choose between him and Honda as the Spaniard considers his future with the Formula One team. The two-time world champion also dismissed media speculation that he retired from last weekend's Belgian Grand Prix without there being anything technically wrong with his car's power unit. Some reports this week suggested that Alonso had run out of patience after three years of unreliable and under-powered engines and had told McLaren he would leave if it stayed with Honda. "Absolutely not true," the Spaniard, who won his titles with Renault more than a decade ago, told reporters at the Italian Grand Prix on Thursday. "I have absolutely not decided. More than anything I'm not bigger than a team," added the 36-year-old, who has said he will decide his future in September. His current contract expires at the end of the season. McLaren has sounded out Renault and has also indicated it would support Honda moving to Red Bull-owned Toro Rosso. Honda said after Spa that it could find nothing wrong with Alonso's race engine, but the driver expressed surprise that anyone could suggest he had faked a failure. "It seems people forget that I'm racing here for three years, giving my maximum ... I tried to race with a broken rib in Bahrain," he said, explaining that sensors had started to fail and something had felt wrong. "We retired the car, and they checked the whole engine and it seems everything is fine ... so we will try to fit that engine tomorrow (in the second practice). If it blows up, we will change it," he said. Alonso expects to start Sunday's race at the back of the grid due to penalties for further engine changes. Regarding his future, he said he would start discussing with the team and Honda their expectations for next year and look at what was on the table. "I think we do have now some ingredients to be champions," he said. "I think the team did improve a lot in the last three years ... I think we have the talent in the team, we have the facilities. "We just miss (being) more competitive. We will see what the numbers are saying for next year and after that try to make a decision." Asked whether he thought Honda could be competitive in the short term, he replied: "I think you never know. It could be possible. Why not?" Reporting by Alan BaldwinRelated Video: