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Honda and Michael Bolton wish you happy holidays, social-style

There's nothing like landing a big celebrity for a high-profile advertising campaign to say to the world "Our brand has still got it!" Dodge, for instance, has been getting huge publicity by landing Will Ferrell as Ron Burgundy, to pitch its entire lineup on TV and on YouTube. Honda meanwhile, has reeled in the biggest fish in the 1990s Soft Pop category, the ineffable Michael Bolton. (We're assuming that Kenny G was booked.) We don't see how this can backfire, Honda.
In an effort to promote its annual holiday-season sales event, Honda has tapped the multitalented Bolton - he sings, acts and stares longingly at you from across the room - to dangle himself as a prize for ardent social media users. That's right, for the next few days (November 18 to 22), people that use the hashtag #XOXOBolton on Twitter, Facebook, Instagram or Vine, will be entered to win one-of-a-kind "musical greeting cards" from the now very blond crooner.
Not enough Bolton for you? Don't worry, Honda's got Michael booked for six TV commercials to air throughout the holiday season, too. Scroll down to get lost in Bolton's luxuriant eyes watch the promotional video from Honda.

Honda Urban SUV Concept leaks out ahead of Detroit debut

Next up on the 2013 Detroit Auto Show embargo-break-a-palooza: the Honda Urban SUV Concept. Thanks to Indian Autos Blog, we now have the first press shots of the small crossover concept - a vehicle that will someday make it to production, riding on the Honda Fit platform.
It may have some big features - namely, the large headlamps, big wheels, and bold body lines - but the Urban SUV Concept will compete with smaller vehicles like the Nissan Juke or Fiat 500L. Indian Autos Blog reports that both 1.6- an 1.8-liter four-cylinder engines are being speculated for use in the production model, as well as a diesel powerplant for foreign markets.
That's all we know for now, but stay tuned to see the full smattering of official images and details as part of this week's Detroit coverage.

Acura NSX GT3 data 'will inform future iterations' of the street car

Motorsports programs exist to drive innovation in road vehicles, and that's precisely what's happening at Honda. Acura NSX development boss Nick Robinson told Autocar that the company's work on the GT3 racing variant is directly informing future development on the road car. "In North America, we've just unveiled the GT3 version of the car, and the development team of the street car has had some involvement in its development," Robinson said. "What works well on the track will inform future iterations and updates of the street car and vice versa." But Honda is a big company that does more than build cars. Robinson paid tribute to the impact his employer's well-known motorcycle program had on the NSX. Apparently, building stuff like the CBR helped Honda with the NSX's complicated packaging. "For many years our motorcycle development teams have strived to ensure the optimum centralization of mass, ensuring the lowest possible center of gravity," Robinson told Autocar. "This leads to the best possible yaw response." Is this all a sign that a long-rumored lighter, faster NSX, potentially wearing the vaunted Type R badge, will be especially track-focused? Maybe. Robinson's comments indicate that the company is doing something with the mountains of data it collects running a GT3 program. While a pure road-focused NSX-R successor seems like it'd be a waste of that data, an NSX-based rival to the Porsche 911 GT3 RS might make a lot more sense. Related Video: News Source: AutocarImage Credit: Brendan McDermid / Reuters Motorsports Rumormill Acura Honda Coupe Racing Vehicles Performance gt3