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Honda profit targets tumble in wake of Takata scandal

Takata's massive airbag inflator recall will likely do some damage to Honda's bottom line this year, according to the Japanese automaker's latest forecasts. The company will allocate 50 billion yen ($425 million) to fulfill costs related to the safety campaigns, Reuters indicates. The decision will reduce estimated operating profit by about 6.5 percent to 720 billion yen ($6.1 billion US) for the fiscal year ending March 31. In addition to lower profits, Honda also cut back its sales estimate for the year to 4.45 million vehicles from the previous 4.62 million, according to Reuters. This was largely due to lower-than-expected demand in Japan. "We are not seeing a big impact on sales in North America from the airbag issue," company vice president Tetsuo Iwamura (pictured above) told Reuters. The decreased forecasts come at the same time as the possibility of another death in a Honda vehicle from the Takata parts. According to Automotive News, a man in Florida died in a crash in his 2002 Accord, but investigators have not yet determined whether the inflator was the cause. However, the vehicle was included in a 2011 recall for the part and was not repaired. The family intends to file a lawsuit alleging the inflator ruptured, spraying metal shrapnel into the driver's neck. Reportedly, the owner was never notified of the recall. While the Takata inflator recall is affecting many companies with alleged links to at least five deaths and 139 injuries worldwide, Honda has it among the worst. Including vehicles covered under the previous regional repair campaign for the issue, the automaker needs to repair roughly 5.4 million vehicles just in the US. Honda has taken action by employing suppliers other than Takata to supply some of its replacement parts for the recall. The business is also reportedly switching airbag suppliers for the next-gen Accord and possibly the 2016 CR-V and Odyssey.

Leno meets the nicest people on his bored-out Honda CB750

Jay Leno's Garage is back to its tried-and-true formula this week with Jay taking a close look at a seriously cool vehicle with a guest. This time he invites in Adam Gaspic from Gasser Custom to take a look at a highly customized 1975 Honda CB750.
The bike is really an amalgam of styles from different eras and various Honda parts. Its looks are inspired by '50s hot rods with its white-wall tires and satin, metallic fuel tank, but there is a little British café racer in there, as well. A digital instrument panel and LED turn signals lend an air of modernity to it, too. Mechanically, the bike rides on a modified '75 frame with the front and rear suspension from an '80s Honda. However, the pièce de résistance is its engine, bored out to 836cc with additional head work and a custom exhaust.
Once on the road, the bike really sings. It sounds just the way a classic Japanese motorcycle should with a mix of whine at high-revs with rumble down low. A cycle that mixes this many styles should probably be a mess, but this fuses it all together perfectly. Scroll down to take a look at this motorcycle mixing classic and modern in Jay Leno's Garage.

Fred Savage wants to narrate your home videos to practice for Honda gig

Honda is getting ready to launch a new advertising campaign with Fred Savage of The Wonder Years (and The Princess Bride) fame, and in order to get his voice in game shape, Savage is taking to social media to get prepared. More specifically, he's apparently interested in adding some voiceover to fun videos provided by fans of the Honda brand, and all you have to do to be considered is to get his attention on Twitter using the hashtag #HondaPromo.
We have no idea how Savage or the Honda PR team plans to choose which videos will be turned into narrated works of art, but we do think it's a pretty fun idea. So, if you happen to have a video that could use some narration, and you think Savage would provide the perfect pitch, hit him up. Oh, be sure to read the terms and conditions first.