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A look inside Honda’s “Safety For Everyone” research and development operation

RAYMOND, Ohio—As part of its long-running “Safety for Everyone” campaign, Honda has established the audacious goal of what it calls a “zero-collision society.” But rather than making big claims about developing a fully-autonomous vehicle, which Honda hasnÂ’t done, the company is trying to chip away at the more than 37,000 vehicle-related fatalities that occurred in the U.S. in 2017 with a multi-pronged approach. Here in central Ohio, engineers are working with state-of-the-art facilities and equipment to boost active safety systems like its HondaSensing suite of safety technology with old fashioned passive systems like structural steel frames or new airbag designs that protect passengers in a crash. Honda provided members of the press with a rare tour inside its Honda R&D Americas headquarters this week. Honda officials say that increasingly, safety — and specifically, third-party ratings from the likes of the National Highway Safety Traffic Administration and the Insurance Institute for Highway Safety — figure into the top three factors consumers weigh when purchasing a vehicle. Honda and Acura have 10, 2019 models that have earned IIHSÂ’s Top Safety Pick or Top Safety Pick+ ratings, and all 15, 2019 model-year Honda and Acura vehicles that have undergone NHTSA crash testing have earned a 5-star overall rating. And Honda prides itself on its growing list of safety firsts, including the first upward-deploying front passenger airbag, in 1990 in the Acura Legend; first omni-directional crash-test facility, in 2000; and the first autonomous braking system, in the 2006 Acura RL. It hopes its new three-chamber airbag goes industry-wide and joins that list. “ItÂ’s part of our companyÂ’s culture,” said Art St. Cyr, business head unit and vice president of auto operations for American Honda Motor Co. “We have a philosophy at Honda that we want to be a company that society wants to exist. That means we have to protect our customers. ThatÂ’s part of the whole mantra of doing this.” Opened in 1984, the 1.6 million square-foot Honda R&D Americas facility, located in the countryside about 45 miles northwest of Columbus, employs around 1,600 people and is HondaÂ’s largest research-and-development facility outside of Japan. Its Advanced Safety Research facility opened in 2003.

Honda flaunts freshened 2014 Civic Coupe at SEMA

Honda took the wraps off its 2014 Civic Coupe (red car pictured above) and 2014 Civic Si (gray car in the gallery below) at SEMA today, revealing a mid-cycle refresh for each model. The standard Civic coupe benefits from several cosmetic enhancements, while the Civic Si gets the bulk of its improvements under the hood - precisely where the enthusiasts want them.
The best-selling Civic Coupe sports a new front fascia that is "fun and sporty," says the automaker. The more aggressive snout is a step in the proper direction, as its new shape and exclusive grille design gives the two-door a distinctive appearance that sets it apart from its sedan sibling. The rear end follows the same design language, as the lower portion of the urethane bumper gains some character - its smooth surface has been resculpted and recontoured. Newly available 18-inch wheels complete the exterior transformation.
The 2014 Civic Si benefits from a larger spoiler and new wheels, but the big news is in the powertrain. Honda has massaged the 2.4-liter i-VTEC engine and opened up the exhaust system. As a result, output climbs to 205 horsepower (up from 201) and torque increases to 174 pound-feet (up from 170). The power gains aren't extraordinary, but they should allow the coupe to hit 60 miles per hour from a standstill in about six seconds flat and still return over 30 mpg on the open road. Scroll down for the official release.

Takata airbags linked to seventh death

A seventh fatality may be linked to Takata's faulty airbag inflators, based on a recently filed lawsuit in Louisiana. The case alleges that a 22-year-old woman there died in April following injuries from an accident while driving in a 2005 Honda Civic. She reportedly received the mailing about the airbag safety campaign two days after the crash, according to Bloomberg. The accident occurred on April 5 when the vehicle hit a utility pole. The driver's airbag deployed but allegedly sprayed metal shrapnel at the woman. "When she was in the hospital, they did exploratory surgery and found no other injuries," said Kenneth D. St. Pe, the lawyer for the driver's mother who filed the lawsuit, according to Bloomberg. "Her sole injury was that her throat was cut open." In a portion of a statement from Honda to Autoblog, the automaker says: "Honda is now in communication with representatives of the family in an effort to gather further information in order to better understand the situation." The Takata airbag inflator recall was expanded in May to cover 34 million vehicles in this country from 11 automakers. Up until now, the faulty parts have been potentially linked to six deaths, including five in the US and one in Malaysia, plus many injuries. Honda and Takata are facing at least two dozen lawsuits in Florida for claims related to the bad components. So far, the evidence suggests that exposure to moisture causes the propellant to ignite too quickly and cause these ruptures. However, many people aren't getting the problem fixed. Honda Statement: Honda was recently notified of the crash of a 2005 Honda Civic in Louisiana on April 5, 2015 that later resulted in the death of the driver. The crash may have resulted in the rupture of the Takata driver front airbag inflator. Honda is now in communication with representatives of the family in an effort to gather further information in order to better understand the situation. Related Video: