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Honda showcases the letter R in cool new ad campaign

Okay Honda, you've won the Internet for the week. This cool "double-sided" video, featuring the new Civic and Civic Type R Concept, is one of the more interesting YouTube spots we've seen.
On the surface, "The Other Side" shows a regular dad, simply going about his day and picking his daughter's up from school. But press the "R" key while watching the video, and it transitions into an alternate video. The dad is now in a Civic Type R Concept, and he's not on the school run. Instead, he's involved in something... a bit more devious.
We won't spoil the ending, but suffice it to say, you'll want to watch this video through to its conclusion. Also, because of the unique nature of this video, we can't embed it here, so you'll need to hop over to Honda's UK YouTube channel.

530,000 Hondas, Acuras under expanded NHTSA investigation for steering problem

Earlier this year, the National Highway Traffic Safety Administration opened an investigation into the 2022 and 2023 Honda Civic. The agency had received 145 complaints from owners stating that the car suddenly exhibited “sticky steering” and increased steering effort. WeÂ’re now learning that the investigation is expanding to include hundreds of thousands more cars. The original probe included around 238,000 Civics, but the NHTSAÂ’s latest report, issued Friday, noted that the investigation is expanding to include more than 530,000 Hondas and Acura vehicles. The 2022 and 2023 Honda Civic, 2023 Honda CR-V, and 2023 Acura Integra are affected. A drastic increase in complaints drove the expansion, as the NHTSA said it had received 1,300 reports and was aware of at least 14 crashes related to the problem. An alarming 11 of those crashes involved a roadway departure due to loss of steering control. Two of them came after the driver allegedly overcorrected, and there are three known injuries from the crashes. NHTSAÂ’s report found that the problem happened primarily in the winter months and after the car had been driven in a straight line for an extended period to warm up the vehicle and gear. Though alarming, itÂ’s worth noting that this investigation has not yet reached the recall stage. Honda acknowledged the problem, noting that it was a manufacturing issue for the steering gear unit. The manufacturing process created conditions that could cause greater internal stress, which can wear and deform the gears inside the steering component. The NHTSA also found that the factory did not guarantee consistent lubrication throughout the gear, which could be the cause of the temporary increase in steering effort. The automaker directed its dealers to replace the electronic power steering gearbox to correct a manufacturing defect, but NHTSA will continue its process, moving to an engineering analysis. If that study finds a defect, it could request a recall. Government/Legal Acura Honda Safety

2014 Honda Civic Hybrid now available nationwide, CNG model in 37 states [UPDATE]

As promised, the 2014 Honda Civic is about to get a little green update. A hybrid gas-electric version will join the standard 2014 Civic in Honda showrooms nationwide tomorrow and a natural gas-powered model will join the party on February 15th, but only in 37 states. Both new models will get the updates that Honda applied to the other 2014 Civic models, including a seven-inch touchscreen display audio and expanded view driver's mirror, which are both now standard. Read our review of the 2013 Civic Hybrid here but note that enough has changed with the new model to go from an EPA rating of 44 miles per gallon across the board to 44/47/45 city/highway/combined. The CNG model is rated at 31 mpg in all three categories. The 2014 Civic Hybrid will start at $24,635, while the compressed natural gas (CNG) Civic aims a bit higher, starting at $26,640. More details on these new vehicles is available below. If you're happy with earlier versions of the CNG Civic, then you'll be happy to know that 2012 MY vehicles at participating Honda dealers still comes with a $3,000 fuel credit that can be used at Clean Energy stations, the largest brand of public compressed natural gas (CNG) stations in the US. If you don't have a Clean Energy station in your area, the Civic CNG comes with a $2,000 prepaid debit card to be used at other refueling stations. We've asked Honda for information on which 13 states will not offer the CNG model and will update this post when we get that information. UPDATE: The 37 states are now available below. These are the 37 states where the Civic CNG is available: Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Louisiana, Massachusetts, Maryland, Michigan, Minnesota, Missouri, Mississippi, North Carolina, New England, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, Tennessee, Texas, Utah, Virginia, Washington and Wisconsin. That leaves the following 13 states without the Civic CNG: Hawaii, Idaho, Iowa, Kansas, Kentucky, Maine, Montana, Nebraska, North Dakota, South Carolina, South Dakota, Vermont, West Virginia, Wyoming. Honda Launches 2014 Civic Hybrid and Civic Natural Gas, Enhancing a Diverse Lineup of Fuel Efficient and Alternative Fuel Models Text Only 2014_Honda_Civic_Hybrid-CNG_Rls_FINAL.docx Add to Basket Printer Friendly 02/04/2014 - TORRANCE, Calif.