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2016 Honda Civic First Drive [w/video]

Before diving deep into the presentation for the 2016 Civic Sedan, Honda reps reminded us that the last generation of the car sold very well, thank you. Launched for the 2012 model year, and conspicuously updated for '13, the ninth-generation of Honda's Everyman Sedan was dinged in the media for its lack of innovative powertrains, a drop in refinement relative to the newest competitors, and generally staying the course instead of blazing a trail. That Civic still sold hundreds of thousands of copies. But at the presser for this new car, the sense of relief in moving forward, and excitement about the future, was palpable. Striking up the band and fawning over a new car is the job of Honda's staff, of course, but after driving the '16 Civic for myself, it was clear why the gushing seemed so genuine. This is a new machine, soup to nuts, built to draw crosshairs on the best compact cars in the world. To do that, Honda prioritized overall refinement, the steering experience, a quiet cabin, and high-speed stability as areas in which the tenth-gen car must excel. Those are new areas; the company accepts that things like excellent fuel economy and safety are elemental parts of any Civic by now. Having driven the current version of most every competitor, I set out to see if Honda could make good on that lofty and diverse set of goals. View 40 Photos Honda prioritized excellence in overall refinement, the steering experience, a quiet cabin, and high-speed stability. The new Civic powertrain lineup gives the model an immediate leg up. For 2016, Honda is bringing two new four-cylinder engines to the game: a naturally aspirated 2.0-liter, and a turbocharged 1.5-liter. I got a small sample of the 2.0L engine – it's generally up to the task of carrying Civic sales in bulk – but I spent most of my day with the more exciting 1.5T. (That's mostly what Honda brought along; the engineers are clearly proud of this motor.) The top three trim levels will include the 174-horsepower, 162-pound-feet turbo engine, connected to a continuously variable transmission. The added power makes sense for the more expensive versions of this car, as the easy acceleration it offers is a real luxury. Most drivers will appreciate that there's less "turbo-y" feeling to this engine than just about any I've ever experienced. Full torque output starts at 1,800 rpm – and sticks there right up to the 5,500-rpm horsepower peak – but there's no drama around the power coming on.

OK Go ride Honda UNI-CUB ? in latest amazeballs music video

When Honda unveiled the slimmed-down ?eta version of its Uni-Cub last year, it might have thought the minimalist electric vehicle would find its most enthusiastic audience inside office buildings, where it would simultaneously lighten the load of worker drones and perhaps inject a bit of rolling robotic tech-type fun into an otherwise drab and dreary day. It was wrong. Clearly, this personal mobility machine was destined for greater things. Honda paid for the new video, which was shot a half-speed. When you watch it, you'll know why. For instance, it could be used for electric unicycle square dancing (Okay, technically the Uni-Cub ? employs one wheel and a caster-type ball, thereby disqualifying it from unicycle status, but whatever.) Or even better, it could be a platform upon which the power pop group OK Go and a few hundred Japanese school girls could perform awesome maneuvers, including the aforementioned electric unicycle square dancing, in their latest totally amazeballs video. Honda reportedly paid for the new video, which was shot at half-speed and when you watch it, you'll know why. Where before we thought this curious device, with its intuitive steering and self-balancing, would only really ever find a place as a demonstrator of Honda's engineering prowess, we now see it as a foregone conclusion that it will infest our daily lives and fill them with fantastic choreographed journeys of art. Thank you for opening our eyes, Ok Go. To have your own eyes opened, just scroll below for the visual accompaniment to I Won't Let You Down from the new album, Hungry Ghosts. As is the band's wont, it's all done in one take, and is sure to drop your jaw. Ok, go! This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Honda CR-V spot delights with 'impossible' illusions

Mind-blowing car commercials that employ optical illusions and jaw-clenching stunts instead of computer animation are becoming the norm these days, and everybody from Volvo Trucks to Forza Motorsport 5/McLaren are regular contributors to the growing trend. Honda joins the crowd in its latest European commercial for the CR-V 1.6 i-DTEC Diesel, and uses well-placed props and well-drawn imagery to trick viewers into seeing the "impossible."
The old-fashioned optical illusion is alive and well in Honda's "An Impossible, Made Possible" spot, so go ahead and watch it and the making-of video below.