1978 Honda Civic Cvcc- Rust-free, Super Clean, 72,000 Miles, No Reserve on 2040-cars

Auto blog

Honda adopts English as its official language in meetings worldwide

Japanese was clearly the language of operation while we visited Honda's global headquarters in Tokyo last week, as well as its newest factory and principal test track. Chief executive Takanobu Ito (pictured above) spoke to us through an interpreter. But according to the latest reports, the Japanese language is being phased out at Honda in favor of English.
This according to Bloomberg, which points out that tire manufacturer Bridgestone and rival automaker Nissan have implemented similar measures, as have Japanese retail giants Fast Retailing Co. and Rakuten Inc. Honda's shift from Japanese to English comes as part of a shift in focus from central decision-making to a more regional model, but while English has clearly emerged as the international language of business, it's no coincidence that it's also the dominant language here in America. Bloomberg points out that over the 12-month period that ended this past March, North America accounted for a massive 47 percent of Honda's revenues worldwide.

Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

One lucky customer got the first HondaJet for Christmas

The wait is finally over – for one fortunate customer, at least. After an extensive gestation period, the Honda Aircraft Company has delivered the first HondaJet to its eagerly awaiting new owner. And with it, the Japanese industrial giant has stepped into yet another territory of motorized transportation. Though Honda first started experimenting with aircraft as far back as the 1980s, the development of the HondaJet as we now know it dates back to the late 1990s when designer Michimasa Fujino – now chief executive of the Honda Aircraft Company – first penned its form. The company has been working on getting it into the air and into customer hands ever since, with that process culminating now on no less fitting a day than just this past Christmas Eve. Following the type certification received from the Federal Aviation Administration earlier this month, the handover of the first customer aircraft took place at the company's headquarters at Piedmont Triad International Airport in Greensboro, NC. That's where Honda will be producing all its aircraft, performing service and maintenance, and training its customer pilots, which has already begun on its on-site, full-motion flight simulator. A network of dealers handles sales across North America, South America, and Europe. The company did not disclose the identity of the first customer, but suffice it to say it was not Jenson Button – even though he is, once again, driving a Honda-powered F1 car. The HondaJet HA-420 is classified as a very light business jet, measuring 42 feet and 7 inches long with a 39'9" wingspan. Power comes from a pair of turbofan engines produced by Honda and General Electric, each good for over 2,000 pounds of thrust and together are capable of propelling the aircraft to a cruising speed of 435 miles per hour or a top speed of 483 mph. That makes the HA-420 far and away the fastest vehicle Honda makes across numerous modes of transportation. In addition to cars, trucks, and jets, the company produces motorcycles, ATVs, marine engines, and lawnmowers, making it one of the most diverse manufacturers in the industry. Related Video: Honda Aircraft Company Begins HondaJet Deliveries Dec 23, 2015 - GREENSBORO, N.C. Honda Aircraft Company today announced it has begun deliveries of the HondaJet, the world's most advanced light jet. The company delivered the first aircraft today at its world headquarters in Greensboro, North Carolina.