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Honda signs on as Pikes Peak sponsor, race participant

Honda plans to storm the Pikes Peak International Hill Climb on June 30, entering ten cars in nine classes at the race to the sky, and signing on as a corporate sponsor. Part of the company's return to grassroots racing - if that's what you can call factory-backed efforts - the banners of Honda R&D and Honda North America will fly on these entries: a first-gen Acura NSX, an Acura TL SH-AWD, Honda CR-Z, Honda Fit EV, one CRF450R and two CRF250R motorcycles, a CBR1000RR motorcycle and a TRX450 ATV.
One more entry, details of which are to be announced later, will be driven by IndyCar pilot Simon Pagenaud of Schmidt Hamilton HP Motorsports. LoveFab (pictured above during practice last year) will be there with its new, NSX-based Enviate, but as a privateer entry.
Honda's been to the mountain before, with high-powered gear in 2012 and record-setting EVs in 1994 and 1999, but it's never made noise like this. Have a read of the press release below for more info.

The 2017 Honda Ridgeline's innovative bed

Today most truck makers put their emphasis on high-zoot comfy interiors, towing bragging rights, and macho styling (aka my grille's bigger than yours). The "work area," aka the "bed," for the most part, is often an afterthought. Yeah, there have been improvements, but they've come slowly; and frankly most to date have not been very innovative and/or have been poorly executed. A thinking man's truck Since the very first Ridgeline was introduced, and now with the new 2017 model, Honda has done a lot of serious thinking when it comes to the bed – how it's used, and how to make it even more user-friendly. For the most part great ideas abound, while some like the in-bed audio system seem really silly. The two-way tailgate is flat-out brilliant, even if the idea was borrowed from 1970s Detroit station wagons. Other trucks offer optional bumper steps, fold-out steps, or a tailgate step to aid bed access. Good ideas for sure, but Honda's swing-out tailgate solution is so simple and so elegant it hurts; plus it's standard. The Ridgeline's ability to lay 4x8 building material flat on the floor of the bed is a no-brainer, especially for someone who likes to do home projects; yet Honda is the only mid-size truck to offer that capability. The storage trunk in the bed is another super idea – most of the time. Is it perfect? Nope. Some say accessing the bed trunk with a load of mulch is a problem. No argument there, so you plan ahead. Same with accessing the spare tire; it could be a BIG problem with a loaded bed. Then again, how often do you see a Harry Homeowner truck with a loaded bed? The odds are, if you're going to get a flat tire, most likely the bed will be empty. If not, well then you must have angered the gods. Speaking of flat tires, Honda blew it big time here by giving the Ridgeline a temporary spare tire. no truck should ever have a temp tire; full-size spare all the way, baby! No way do I want to have to use a temp tire while carrying a load or towing a trailer. Hopefully they will offer a full-service spare as an option. The funny thing is, the previous model sold in Mexico came with a full-size spare standard. From what I've heard, the reason the American-spec model comes with a temp tire is to save weight; and Honda will do anything to save weight, to improve EPA mileage ratings, even if it's unwise for real-world conditions.

Four-leaf clovers, hybrid Hondas and the next automotive downturn | Autoblog Podcast #561

On this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor Alex Kierstein and Associate Editor Reese Counts. The group discuss the Alfa Romeo Stelvio Quadrifoglio, the Mercedes-Benz CLS 450 and the Honda Clarity PHEV Alex has been driving in Seattle. They also discuss the future of the auto industry, how customer tastes and needs are changing and what might happen if the world faces another economic downturn. Finally, we spend your money.Autoblog Podcast #561 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Alfa Romeo Stelvio Quadrifoglio Mercedes-Benz CLS 450 Honda Clarity PHEV The next automotive downturn Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on iTunes Related Video: