2015 Honda Cr-v Lx on 2040-cars

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Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.

Old Car or New Car? 1993 Chevy Camaro vs 2015 Honda CR-Z

My daily life revolves around used cars. As a former fast-talking auto auctioneer, it was once my job to inspect, appraise, and liquidate thousands of cars throughout the United States. Since I put down my microphone and became a full-time car dealer, I have gone from auctioning off 150 vehicles an hour – yes, we really do talk that fast – to buying 150 vehicles every two to three months. I see and bid on everything from $300 Volkswagens that belch more black smoke than a diesel truck rolling coal, to $30,000 DeLoreans that hopefully can go at least 88 miles per hour. The auctions never run out of weirdness when it comes to cars because they sell over 10 million every single year. So with that big number in mind, let me tell you about these two cars that have about as much in common as Mel Gibson and Mel Brooks.Option A: 1993 Chevrolet Camaro Indy 500 Pace Car Edition View 24 Photos This 1993 Chevrolet Camaro Indy Pace Car has all of 4,187 miles on it. Neither of those numbers are a misprint and yes, those are multi-colored stripes on the hood. Every week, I find at least two or three museum pieces that have been stored in the private garage of an auto collector. As you can tell, there are some very broad strokes to the definition and tastes of a collector. It could be a guy who has an extreme case of what I call "Automotive Compulsive Disorder" who chucks 20 or 30 old cars into a field and lets the weather and elements have at them. I once knew a guy, a car dealer at that, who "stored" seven 1990s Oldsmobile Cutlass Supreme convertibles in the Georgia sun, and within two years those cars turned into complete junk. The fact that he stored them in an open field he didn't actually own and near a public road didn't help either. A few of the local meth heads and kleptocrats decided to strip-mine his collection, from the radiators to the tops themselves. He had a brief time in prison in between the before and the surprise after and trust me, he looked like he had soiled his britches when he saw what happened to his personally prized Cutlasses. Then you have whoever owned this Camaro. Is it a one-of-a-kind? Nope. Just 1 of 125, and an insignificant number at that (#87). But let's open the door to this Camaro and see what we find. Oof! I don't remember this multi-colored silly string design as a '90s must-have. Wasn't this popular back in the 1980s?

2017 Honda Ridgeline: Not a 'youth truck'

When the Ridgeline debuted back in 2006 I predicted it would be a game changer, that it would shake up and redefine the truck market, much like Honda's CB750 four-cylinder motorcycle redefined the big bike market back in 1969. Boy was I wrong. Or perhaps more accurately stated – hang on, because I still think it could happen with this new model. Maybe not to the same degree of the CB750, but I definitely think this gen-two model has the right stuff to make truck buyers give it a second look this time around. Also, the truck market has changed over the last decade. People have had a chance to see the Ridgeline in action, and many have come to the conclusion that, used as intended, it's really not so bad. ...And then look what's happened to the commercial van market: Euro-style vans – which are dramatically different from Detroit-style vans – have virtually taken over that market segment. Typically conservative truck buyers have shown that they are willing to accept new thinking – if they prove to be better mousetraps. In the last 10 years, Honda – and specifically Honda marketing – has learned a lot about what worked and what didn't work with the gen-one model. Yeah, it barely sold, but those who bought the truck absolutely loved it. So Honda was indeed on to something. The problem was not enough people knew about it. I blame Honda corporate and their marketing department squarely for that. After the initial customer reluctance, Honda gave up on it. There was virtually no money spent on advertising this truck. It literally died on the vine because it wasn't watered. Also, there were a number of factors going on here not specifically related to the Ridgeline. Honda, the corporation, was in a severe crisis. Sales were sliding, many of its products disappointed, and the styling of many of its vehicles was polarizing. Also, the Acura division was in a free-fall. In short, Honda had lost its mojo; and as such, money and efforts were re-diverted to righting the ship, and marginal models (Ridgeline) were abandoned in terms of promotion; or just abandoned, period. So here we are now in 2016. Honda has been in the process of exorcizing all the evil from it's products, and is again showing signs of life. They have a slew of new vehicles that look good and are getting good if not excellent reviews, and a new Ridgeline is soon to hit showrooms. The Honda mojo is back. This time around there is no attempt to hide its parentage.