2014 Honda Cr-v Lx on 2040-cars

Auto blog

YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

GM, Ford, Honda winners in 'Car Wars' study as industry growth continues

General Motors' plans to aggressively refresh its product lineup will pay off in the next four years with strong market share and sales, according to an influential report released Tuesday. Ford, Honda, and FCA are all poised to show similar gains as the auto industry is expected to remain healthy through the rest of the decade. The Bank of America Merrill Lynch study, called Car Wars, analyzes automakers' future product plans for the next four model years. By 2020, 88 percent of GM's sales will come from newly launched products, which puts it slightly ahead of Ford's 86-percent estimate. Honda (85 percent) and FCA (84 percent) follow. The industry average is 81 percent. Toyota checks in just below the industry average at 79 percent, with Nissan trailing at 76 percent. Car Wars' premise is: automakers that continually launch new products are in a better position to grow sales and market share, while companies that roll out lightly updated models are vulnerable to shifting consumer tastes. Though Detroit and Honda grade out well in the study, many major automakers are clumped together, which means large market-share swings are less likely in the coming years. Bank of America Merrill Lynch predicts the industry will top out with 20 million sales in 2018 and then taper off, perhaps as much as 30 percent by 2026. Not surprisingly, trucks, sport utility vehicles and crossovers will be the key battlefield in the next few years, Car Wars says. FCA will launch a critical salvo in 2018 with a new Ram 1500, followed by new generations of the Chevy Silverado and GMC Sierra in 2019, and then Ford's F-150 for 2020, according to the study. Bank of America Merrill Lynch analyst John Murphy said the GM trucks could be pulled ahead even earlier to 2018, prompting Ford to respond. "This focus on crossovers and trucks is a great thing for the industry," Murphy said. Cars Wars looks at Korean (76 percent replacement rate) and European companies more vaguely (70 percent), but argues their slower product cadence and lineups with fewer trucks puts them in weaker positions than their competitors through 2020. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2016 Chevrolet Silverado View 11 Photos Image Credit: Chevrolet Earnings/Financials Chrysler Fiat Ford GM Honda Nissan Toyota study FCA

Honda recalling small number of Accord, CR-V models

This latest recall may not be a very big one, but it does strike us as an important one. Issued by Honda, the recall affects the 2014-15 Accord (specifically those equipped with the four-cylinder engine) and the 2015 CR-V, but only 137 of them. Those 137 vehicles, however, will need to have their short blocks replaced. What is a short block, you ask? Nope, it's not a chopped-down version of a big block: it's the engine block itself plus all its internal components, but short of any appendages that make it run. (That'd be a long block.) The problem, according to the manufacturer's statement below, stems from bolts – specifically the connecting rod bolt – that may have been improperly torqued during assembly. There's a system that's supposed to check that, but Honda reports that it "may not have identified improperly torqued bolts in a specific group of engines." Hence the recall. Owners of those few vehicles affected can expect to hear from the manufacturer to arrange bringing their vehicle into their local dealership to have the engine replaced, free of charge. Statement by American Honda Regarding Connecting Rod Bolt Recall: 2014-2015 Honda Accord 4-cylinder; 2015 Honda CR-V Mar 9, 2015 - TORRANCE, Calif. - 137 model-year 2014-15 Accord 4-cylinder and 2015 CR-V vehicles affected in the U.S. - Engine short block will be replaced in affected vehicles, free of charge - No related crashes or injuries have been reported Honda will voluntarily recall 137 model-year 2014-2015 Accord 4-cylinder and 2015 CR-V vehicles in the United States to replace the engine short block, free of charge. During engine assembly, an automated system that verifies engine connecting rod bolt torque may not have identified improperly torqued bolts in a specific group of engines. An improperly torqued connecting rod bolt could come loose, leading to potential engine damage and stalling, which could contribute to a crash. No crashes or injuries have been reported related to this issue, which was discovered through a warranty claim review process. Honda is announcing this recall to encourage all owners of affected vehicles to take them to an authorized dealer as soon as they receive notification of this recall from Honda. Mailed notification to customers will begin in late-March. In addition, owners of these vehicles can determine if their vehicles require repair by going to www.recalls.honda.com or by calling (800) 999-1009, and selecting option 4.