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Next Honda Ridgeline to eschew weird visuals, go mainstream?

Last year, Honda gave us the first furtive glance at the next-generation Ridgeline with a shadowy photo of it in profile (above), and it promised that the pickup would "come to market in less than two years." That would have put the truck on track for a 2015 debut, but the automaker hasn't said anything more officially about the new model since then.
A new report from USA Today might shed some new light on the mysterious model. It claims that the next Ridgeline has more conventional pickup styling than the original model in a bid to conquest some buyers. You can get that feeling from the sketch, which appears to showing something far more traditional than the unorthodox original Ridgeline, whose odd tapering bedsides terminated in a double-hinged tailgate.
USA Today goes on to claim that the new Ridgeline will go on sale around late 2015 or early 2016. That's a bit later than expected, but fits with an earlier rumor.

Honda gets weirdly R-Rated with new Civic Type-R launch video

Honda is still about a year away from bringing back the Civic Type R to challenge Europe's hot hatch ranks, but the wait isn't stopping the brand from starting its promotion in the UK with a truly strange ad campaign.
Titled R-Rated, the marketing plays with the idea of Honda's Type R badge not being something for every driver, and its 60-second short film Disruption definitely isn't for everyone. The teaser video is meant to personify the spirit of the hot Civic by combining aggressively weird imagery with a glimpse of the new model. It cycles through things like a pack of wolves, androgynous models, a lady with a samurai sword and a flaming speed camera before getting to what we all want to see - the car. It's a weird, by turns creepy, video that feels like it's trying to be outlandish without always showing there's much thought behind the madness.
Perhaps the most frightening thing about the Civic Type R is that there are still major doubts about whether its 2.0-liter turbocharged four-cylinder with an estimated 280 horsepower will make it to North Ameircan showrooms. We understand the business case may be tough, especially when the CTR's hatchback bodystyle isn't sold in America at all, but we think Honda's North American showrooms could use a bit more performance edge, and an affordable halo car like the Type R could do just that.

Takata, Honda sued in Florida over death of pregnant Malaysian women

The Takata recall debacle keeps spiraling as the father of a pregnant woman killed in Malaysia allegedly due to the malfunctioning airbag has filed suit against both the equipment manufacturer and Honda in a court in Florida. The case reportedly revolves around one Law Suk Leh, 42, who was driving her 2003 Honda City on Borneo Island in Malaysia this past July. She was driving at about 20 miles per hour when her car was struck by another. Her airbag deployed with inordinate force, metal shrapnel sliced her neck and she died in the ambulance en route to the local hospital. The baby she was carrying was delivered after the mother's death, but died three days later. Now her father, Law Ngee Chiong, is suing the airbag manufacturer and the automaker on behalf of the estates of his late daughter and granddaughter in a US federal court in Miami. The suit was reportedly filed in the United States because the faulty inflator is made in LaGrange, GA. US District Judge Federico Moreno is currently evaluating about two dozen such personal-injury and death cases, including the one in question, for pretrial rulings and evidence-gathering. Leh's case is one of six deaths blamed on the defective Takata airbags, which have caused automakers and government regulators to recall an estimated 24 million vehicles around the world.