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Honda scores big in Automobile Advertising of the Year Awards [w/videos]

This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of advertising: broadcast television, online, interactive, experiential, and print/outdoor. Winners in those categories were judged by 50 creative directors and journalists, while a Public Choice category was chosen from among nearly 20,000 online votes.
Honda walked off with three of the six awards, its Hands spot taking Broadcast honors, its Sound of Honda getting the Online category and Illusions winning Public Choice. Hyundai made the grade in Interactive with Driveway Decision Maker, Fiat captured Print/Outdoor with its "Letters" ad, and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.
You can watch all of the press release and winning videos below or check out all of the finalists, announced last month, for a refresher.

Honda shows off 2015 Euro-market Jazz

The 2015 Honda Jazz is here, wearing much the same look we caught on the Jazz "concept" at the Paris Motor Show last year. No, make that exactly the same look as the "concept," save for the fog lights on the pictured model. A move to the same global B-segment platform as the Honda HR-V makes the new Jazz lighter and stiffer than before, and pays all kinds of benefits for the subcompact. Prime among them is interior space - Honda says it's class-leading - the new hatch being 95 millimeters longer. The fuel tank is underneath the front seats, leaving the rear bench free for the installation of Honda's Magic Seat system. Three potential cargo bay arrangements are called "Utility," "Tall," and "Long," achieved by rearranging the positions of the rear seatbacks and bolsters. The Honda Connect infotainment system uses a seven-inch touchscreen, hooks up to the Internet, and transmits real-time news and Internet radio. Following a trend of buyer-installable navigation working through the factory screen, integrated Garmin Nav is an option, and other apps can be downloaded from the Honda App Center. Ride quality and interior comfort get a boost thanks to the 30-mm longer wheelbase and suspension re-engineered with better, lighter parts and new dampers, as well as geometry more inclined to the dynamic. The lighter platform bones let Honda load up on soundproofing, creating a quieter cabin. A 1.3-liter VTEC gasoline engine sits underhoood, offering 101 horsepower, with a new six-speed transmission for a semi-automatic CVT for shifting. Driver safety systems make an appearance here, too, include Lane Departure Warning, Traffic Sign Recognition, Intelligent Speed Assist, and High-beam Support. Some of those features will only be available in Europe, naturally, but we'll obviously get a lot of goodies on our Fit, too. The press release below has the particulars. ALL-NEW HONDA JAZZ REDEFINES B-SEGMENT WITH ADDED SPACE, VERSATILITY, REFINEMENT AND TECHNOLOGY - Third generation Jazz based on Honda's global B-segment platform - New 1.3 litre i-VTEC petrol engine from Earth Dreams Technology series - Extra interior space, made versatile with Magic Seats® system - Bold, fresh exterior and refined cabin - New Honda Connect infotainment system - Advanced Driver Assist Systems enhance safety 24.02.2015 -- Arriving in Europe in summer 2015, the third-generation Jazz features bold yet sophisticated exterior and interior design, with unrivalled interior space and versatility.

Sporty cars from the '80s get retro reviews from MotorWeek

The more things change, the more they stay the same. That's the feeling we're left with after watching the retro-review video above, in which MotorWeek – television's original automotive magazine, as if you didn't already know – takes a look at the 1984 Honda Prelude. A sporty coupe from Japan that lacks the outright performance and thrust of comparable American and European competitors, but makes any perceived slight up with unarguably supreme driving dynamics? That sounds sort of familiar, doesn't it? As always, we love taking a look back at the early days of MotorWeek (the more things change, they more they stay the same, remember?). And it doesn't end there. Far from it, in fact. Not only did MotorWeek bestow upon us the Prelude, Maryland's favorite public television show also unleashed retro reviews of (deep breath) the '82 Fiat X1/9, '84 Olds Cutlass, '88 Lotus Esprit Turbo, '84 Nissan 200SX Turbo, '88 Subaru XT6, '88 Toyota Celica All Trac, '84 Ford EXP Turbo, '89 Suzuki Swift GTi and '89 Mazda 323 GTX. Watch them all, up above and down below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Honda Nissan Toyota Automotive History Coupe Classics Videos retro review honda prelude oldsmobile cutlass