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Honda tunes HR-V, shows Baja Pilot pre-runner at SEMA

Honda has a lot more at the SEMA Show than just it's tough looking, Baja-prepped Ridgeline, but the automaker isn't really saying a whole lot about them. Even though the company has a massive gallery of photos showing off these aftermarket creations, Honda has kept details about their mods quite sparse. While the Ridgeline Baja Race Truck guns for the checkered flag, the Pilot Baja Chase Vehicle is going along for the ride in case any assistance is necessary. The crossover wears a similar Honda Racing livery as its turbocharged sibling, and the company outfits the machine with an LED bar, bumper guards, and off-road tires to get through the desert. Honda also wants buyers to know that there's tuning potential from their new HR-V. To show what's possible from the little crossover, tuners like Bisimoto Engineering, MAD Industries, Tjin Edition and Fox Marketing have some wild creations on display. The weirdest of the bunch definitely is the bizarre pink example above. The little CUV tries to look tough with a wide-body kit, new front bumper, big side sills, and a lowered suspension over metallic gold wheels. Other takes on the model make it ready for the track or to haul Honda's Grom motorcycle. Finally, the 2016 Pilot Elite Concept "Black Edition" wears production and concept components from Honda Genuine Accessories. Darkened parts for the wheels, grille, and trim give the crossover a handsome, monochromatic aesthetic. You can check out the whole SEMA cavalcade in the gallery above. Vehicles on Display in the Honda Booth at the 2015 SEMA Show Nov 3, 2015 - LAS VEGAS In additional to the Ridgeline Baja Race Truck announced today, Honda also showcased accessorized and customized versions of multiple new Honda models, including: Pilot Baja Chase Vehicle – a specially tuned 2016 Honda Pilot, in desert racing livery, which will operate as a support vehicle in Honda's SCORE Baja 1000 campaign. Pioneer 1000 – Honda's newest and most powerful side-by-side offering, also in custom desert raving livery, will accompany the Pilot Baja Chase Vehicle on the Baja peninsula to assist in the racing effort. 2016 Honda CR-Z hybrid sports coupe – making its North American debut and boasting new styling, upgraded equipment and features and a new EX-L Navi trim. 2016 Honda HR-V -- four custom-designed HR-Vs from top U.S.

YouTube viewers prefer BMW

BMW owners sometimes get a bad rap as being snobbish, rude drivers, but according to a new study by the online marketing company ZEFR, Bimmer aficionados also have a close relationship with the brand's vehicles. With well over 4 billion YouTube views, the German automaker is the industry's king of the road online. Making the popularity even sweeter for marketers, 95 percent of those clicks are for fan videos, which represents loads of free advertising. BMW isn't the only automaker with such an extensive following. Honda comes in a close second with around 4 billion views, and Mercedes-Benz is just a little behind it. Among all brands, it's the norm for fan-made videos rather than the official ones to get the lion's share of the clicks, generally 95 percent or more. "YouTube has become a treasure trove for connecting with the right people for automakers," Dave Rosner, ZEFR marketing boss, said to Automotive News. Beyond just a popularity contest among brands, automotive videos are big business on YouTube, according to ZEFR's research. Enthusiasts are leading the way, too. Racing is by far the most-watched category with 895,000 clips generating a staggering 8.2 billion views. Classic cars are also a very hot topic with 305,000 videos getting 1.6 billion clicks. Surprisingly, when it comes to watching auto videos, sedans are most popular on YouTube with over 9 billion views, according to Automotive News. Meanwhile, SUVs, performance vehicles, and pickups were each around 3 billion or less. You can check out the full study for yourself, as a PDF, here. Related Video:

Honda lets us 'drive' the FCEV; PHEV with 40-mile EV range

Blue skies for our children. That's Honda's wonderfully Japanese/English slogan that it uses as a fresh shibboleth to describe the company's plan for the future. It's vague enough to be positive, positive enough to be corporate, and corporate enough to be repeated in presentations around the world. I've certainly heard it a million times. The 2015 Honda Meeting in Utsunomiya, Japan this week was, thankfully, held under a brilliant blue autumn sky, on Honda's R&D track filled with the roar of short test drives in the NSX hybrid and the deafening electric silence of the upcoming hydrogen fuel cell FCEV. But that wasn't all. The amount of technical information Honda offered to visiting journalists during the Meeting was nothing short of overwhelming, which is why I'm glad that Autoblog editor Seyth Miersma was along for the ride. We were both at the same event, but we paid special attention to very different things. You can read his take on the four-motor CR-Z EV and the NSX, among other things, here, and get my take on a bunch of Honda's green news below. Honda calls the FCEV the "ultimate clean performance" vehicle. Honda FCEV: A Short First Crack At Honda's "Ultimate" Vehicle Sure, I got to take a lap in the NSX, but the FCEV was my highlight of the event. This was the first time Honda has let outsiders test drive the upcoming fuel cell vehicle, which the company calls the "ultimate clean performance" vehicle and which is due in the US in next year after a launch in Japan in the spring of 2016. The bad news is that the entire length of the test drive was a measly kilometer, totally straight, with one U-turn at the half-way point. So, even though I went through the course three times (two more than originally scheduled), I can't really say I know how the car drives. What I can tell you is that there are two drive modes, normal and sport, with the main difference being that sport offers stronger regenerative braking and a bit quicker acceleration response. The higher regen level does not allow for one-foot driving, sadly. There's a blue orb that glows in the digital dashboard to indicate the power output of the fuel cell stack (not the motor), so even though the car is fairly quiet as you drive, there's some minimal level of connection between the driver and the "engine." Creature comforts include Honda's excellent LaneWatch and a glossy touch screen for the infotainment system.