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Mazda3 sales off to rocky start despite massive critical acclaim

Like just about every other auto publication we've seen, we loved the way the Mazda3 drove when we reviewed it a few months ago, but those glowing reviews apparently aren't helping its sales. The new compact may be falling victim to a sales war between the Toyota Corolla and Honda Civic, with the newcomer getting squeezed out by those with more established names and bigger marketing budgets.
According to Automotive News, Mazda3 sales have fallen every month since last August, and its sales are down 27 percent in the first two months of 2014. It certainly isn't helping that the entire compact segment is down five percent this year as well.
The biggest problem for the new model seems to be its price compared to rivals. Mazda is not offering the incentives that are on the hood of competitors. With the previous generation, the company offered more than $2,700 on the hood to move them out, but the current model only carries about $1,233 in markdowns, according to AN.

Google poised to release Apple CarPlay rival this month

Apple and Google. They're the Michigan and Ohio State of the tech world. They're New York Yankees and the Boston Red Sox, Real Madrid and Barcelona, or whatever sports-based rivalry you want to cook up. Bottom line, if one company expands into a segment, it's only a matter of time before the other follows suit. And now, that rivalry is about to carry over to your car's dashboard.
Unnamed sources are reporting to Automotive News that Google will unveil its very own challenger to Apple's new CarPlay in-car operating system later this month at the Mountain View, CA company's annual developer conference. The system, allegedly called Google Auto Link, will be the first product to come from the Open Automotive Alliance, a partnership between Google, General Motors, Hyundai, Audi, Honda and hardware manufacturer NVIDIA.
The official announcement is expected to be made on either June 25 or 26, at the Google I/O conference in San Francisco. Expect to hear a lot more about Google Auto Link then.

2014 Honda Accord V6 Touring

America's midsize sedan segment is one of the most crowded and fiercely competitive in the business. The Toyota Camry has long been our nation's best seller, while the Honda Accord has dutifully come in second place, like some sort of codependent Cal Naughton Jr. riding Ricky Bobby's back bumper.
There was that one year, 2001, when the Accord briefly broke the Camry's streak, marring what would today have been a 17-year-long run of best-selling car titles. The Accord pulled the opposite move in 2011, letting sales slip far enough to let not only the Toyota by, but the Nissan Altima and Ford Fusion, as well. Aside from those anomalies, the Camry and Accord have been first and second in this segment since before many of you readers could even drive.
It's 2014, and these frenemies have never before faced a threat to their world order as strong as today's class of family sedans. The aforementioned Altima and Fusion are perhaps the most capable challengers, but the Chevrolet Malibu, Hyundai Sonata, Kia Optima, Volkswagen Passat and Mazda6 are all capable of convincing new buyers to walk their way.