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2013 Honda Civic

Lather, Rinse, Repeat
On some level, it's hard to blame Honda for the strategy it took with its new-for-2012 Civic. Executives looked at the key players on the market as the model was being developed, soaked in the growing global economic malaise, and decided that if they wanted to make decent money on their small car, they'd have to find creative ways to take cost out of its build. In light of the financial crisis, consumers and critics would surely understand some belt-tightening in order to secure the company's legendary reliability, resale value and ease-of-use, right?
So Honda took a pass on expensive new technology - more complex transmissions, forced induction, active aero, and so on. And it also substituted in some cheaper interior materials, skimped on sound deadening, creature comforts and found lots of little ways to save money. Surely in a segment where the frankly ancient and moth-eaten Toyota Corolla has consistently ranked among the sales leaders, nobody would care, eh?

One lucky customer got the first HondaJet for Christmas

The wait is finally over – for one fortunate customer, at least. After an extensive gestation period, the Honda Aircraft Company has delivered the first HondaJet to its eagerly awaiting new owner. And with it, the Japanese industrial giant has stepped into yet another territory of motorized transportation. Though Honda first started experimenting with aircraft as far back as the 1980s, the development of the HondaJet as we now know it dates back to the late 1990s when designer Michimasa Fujino – now chief executive of the Honda Aircraft Company – first penned its form. The company has been working on getting it into the air and into customer hands ever since, with that process culminating now on no less fitting a day than just this past Christmas Eve. Following the type certification received from the Federal Aviation Administration earlier this month, the handover of the first customer aircraft took place at the company's headquarters at Piedmont Triad International Airport in Greensboro, NC. That's where Honda will be producing all its aircraft, performing service and maintenance, and training its customer pilots, which has already begun on its on-site, full-motion flight simulator. A network of dealers handles sales across North America, South America, and Europe. The company did not disclose the identity of the first customer, but suffice it to say it was not Jenson Button – even though he is, once again, driving a Honda-powered F1 car. The HondaJet HA-420 is classified as a very light business jet, measuring 42 feet and 7 inches long with a 39'9" wingspan. Power comes from a pair of turbofan engines produced by Honda and General Electric, each good for over 2,000 pounds of thrust and together are capable of propelling the aircraft to a cruising speed of 435 miles per hour or a top speed of 483 mph. That makes the HA-420 far and away the fastest vehicle Honda makes across numerous modes of transportation. In addition to cars, trucks, and jets, the company produces motorcycles, ATVs, marine engines, and lawnmowers, making it one of the most diverse manufacturers in the industry. Related Video: Honda Aircraft Company Begins HondaJet Deliveries Dec 23, 2015 - GREENSBORO, N.C. Honda Aircraft Company today announced it has begun deliveries of the HondaJet, the world's most advanced light jet. The company delivered the first aircraft today at its world headquarters in Greensboro, North Carolina.

Honda to reveal new Civic Coupe in LA

Honda will reveal 2016 Civic Coupe next week at the Los Angeles Auto Show. The company isn't saying much, but promises the two-door will "showcase even sportier lines" than the sedan that launches this week. The coupe will also feature the same engines as the four-door model, which is powered by either a 2.0-liter inline-four or a 1.5-liter turbo. These will just be the tip of the iceberg in what Honda promises will be "the most diverse and innovative lineup in Civic's 43-year history." Additional variants to follow, including a five-door hatchback, a warmed-up Si model, and a smokin' hot Type R version that will be the first of its kind to be offered in the US. The first sedans will begin arriving at dealers this month, with the coupes to follow in the new year. For now, the 2016 Honda Civic Coupe will be showcased alongside the new Clarity FCV that debuted in Tokyo last month and will be marking its North American debut in LA. Honda to Debut 2016 Civic Coupe and Next-Gen Clarity Fuel Cell at 2015 Los Angeles Auto Show Nov 10, 2015 - TORRANCE, Calif. - World debut of all-new 2016 Civic Coupe elevates sporty styling and dynamic performance on 10th-generation Honda Civic platform - 2016 Civic Coupe marks next step of ambitious cadence in new Civic lineup - Clarity Fuel Cell vehicle makes North American debut in advance of U.S. launch in 2016 Honda will reveal details on two exciting new expressions of its Clean, Safe, Fun brand values at the 2015 Los Angeles Auto Show with the world debut of the all-new 2016 Civic Coupe, the second in a line of new 10th-generation Civic models that will be launching over the next 18 months, and the North American debut of the all-new Honda Clarity Fuel Cell sedan, providing an early look at Honda's next-generation approach to low-carbon mobility, scheduled to launch in the U.S. next year. 2016 Honda Civic Coupe Built on the same athletic Civic platform that underpins the highly anticipated 2016 Civic Sedan that goes on-sale at Honda dealerships nationwide on November 12, the 2016 Civic Coupe will showcase even sportier lines, with an intimate, high-tech interior and engaging powertrain options to continue Honda's focus on launching the sportiest and most expansive Civic lineup in brand history.