2010 Honda Accord Lx, One Owner, No Accidents, Local Trade on 2040-cars

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New Honda ad has Senna, Type R, Asimo, and astronauts

Now that Honda is back into the guts-and-performance game, automotively speaking, the Japanese company has hit the throttle on hardcore imagery. Its latest is in an ad for the company itself highlighting a small selection of its ample range of products, from motorcycles to an airplane and the coming Acura NSX, branded Honda in other markets. Called "Ignition," Wieden+Kennedy created the 90-second spot for Honda Motor Europe, with the tagline "Dare to do what others only dream of." The theme is a space launch, to give that "feeling of daring and human endeavor," perfectly supported by the print artwork with Asimo the robot up front and fabulously complicated hybrid V6 power units spewing flames from the Formula 1 cars in back. Then there's the family in the HR-V in the middle, defying gravity and sipping from juice boxes, because space is for everyone. Ayrton Senna makes a cameo again, and a Stanley Kubrick aesthetic hangs all over the production. You can check out the ad in the video above.

2019 VW Jetta vs. 2019 Honda Civic vs. 2019 Kia Forte: How they compare

The 2018 Detroit Auto Show was dominated by trucks, but there were also two all-new and completely redesigned compact sedans introduced: the 2019 VW Jetta and the 2019 Kia Forte. Follow their respective links to read our first driving impressions of each, but in short, both compacts are better positioned to steal potential customers away from the segment-leading 2019 Honda Civic, which itself was updated for 2019. Besides taking a look their specs and photos, I had the chance to go between them all here in Detroit, crawl around their interiors, sit in the backseats and figure out which of these not-especially-compacts, which all grew with their latest redesigns might have a practicality advantage. We also have full specifications on each model, which are laid out in the handy chart below. Exterior design There's honestly a little bit of the previous-generation Jetta visible in the 2019 Forte profile — especially around the doors and greenhouse. The Jetta, meanwhile, has the same sort of radically swept-back roofline as the Civic that's become all the rage throughout the automotive industry. The 2019 Jetta is also a little more visually interesting than the car it replaced, though neither the Jetta nor the Forte were as radically transformed as the Civic was two years ago. Alright, let's go to the slideshows. View 20 Photos 2019 Kia Forte View 61 Photos View 28 Photos Engines and transmissions The 2019 Jetta, 2019 Forte and 2019 Civic have considerably different powertrain options, with additional choices possible once the VW and Kia go deeper into their lifespans. Both the Forte and Civic rely on naturally aspirated four-cylinder engines in base specification, with the Civic's 2.0-liter engine making more power and a smidgen more torque than the Kia's. The Jetta goes the turbocharged small-displacement route with its 1.4-liter engine. It makes the same power as the Forte, but smacks down both in the torque department. It makes roughly 50 more pound-feet of twist than both naturally aspirated engines. The Honda Civic is the only one to offer an optional engine, which follows in the footsteps of the Jetta as a turbocharged 1.5-liter four-cylinder. Its 174 horsepower is ahead of the others by nearly 40 ponies. However, its 162 pound-feet of torque still falls short of the Jetta. Impressively, all three sedans still offer a manual transmission option, and all of them are six-speed units.

Japanese automakers ramping production for renewed American sales

The 2011 earthquake and tsunami that struck Japan took quite the toll on the automotive industry in that nation. Not content to lean on that tragedy as excuse for slagging sales, the Japanese automakers are planning on a major production expansion in North America. The aim is to reclaim the market share lost from the Tsunami-based dip, and overcome a dollar/yen exchange rate that makes exporting to America unprofitable.
Following the Tsunami, Japanese automakers ramped up production in their North American facilities to compensate, but according to Automotive News, Nissan, Honda and others have all reported plans for still-further increased production in the year ahead. As part of this ramp-up, Mazda will open a facility in Salamnca, Mexico before March of 2014. Part of that increase in output is 50,000 units of a Toyota-badged compact car, which Mazda will produce.
Other Mexican production facilities opening include a Honda plant, which will open in Spring 2014 in Celaya, and a Nissan plant, set to open later this year in Aguascalientes. Nissan also said that it will need another plant in North America within the next five years. According to Nissan Boss Carlos Ghosn, the company aims to raise its stake in the US market from 8 percent to 10, and adding production will help achieve that goal. Even Mitsubishi is aiming to boost production at its Normal, Illinois plant. Production of the Outlander Sport is currently at 50,000, which Mitsubishi wants to raise to 70,000.