2007 Honda Accord Ex-l Sedan V6 Automatic on 2040-cars

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Honda overhauls North American operations with eye towards more autonomy

The increasing sales success of Honda North America (HNA) has led to Honda brass in Japan reorganizing regional operations here. The management shuffling here and in Japan is intended to both streamline and confer more responsibility on HNA "as the region assumes a larger role in shaping Honda's global business," and as Honda builds more facilities that serve several roles in the product development pipeline.
Honda's executive vice president and president of HNA Tetsuo Iwamura was named COO of automotive operations, taking over a position that had been handled by company president Takanobu Ito. Iwamura's new role puts him in charge of anything Honda makes that has four wheels, which Automotive News says equates to 78 percent of the company's global revenue.
The current company CFO, Fumihiko Ike, will fill the now-vacant role of company chairman and Kohei Takeuchi will take his place. Takeuchi is presently the operating officer, general manager of the accounting division. The executive swaps take effect April 1, 2013.

Honda's I Like Sports ad will have you reaching for your pom-poms

Autoblog editor Greg Migliore recently wrote a great piece looking at the burgeoning re-emergence of Honda as the performance brand. Now, the company is showing some reasons why that really might be the case, with a short ad from Japan titled I Like Sports. The commercial acts as a showcase for Honda's performance prowess on the street and around the track from the recent past, present, and the near future. The spot gives the company's models a chance to show why they are worth getting excited about. There are glimpses of vehicles like the Japan-only S660, upcoming Civic Type R, S2000, the preceding and forthcoming NSX, the MotoGP bike, and Formula 1 car. Despite being just a minute long, the ad does a great job at hinting at a brand that can appeal to people who want a little excitement during a drive.

Honda not ready to give up on CR-Z, Civic Hybrid in US just yet

Honda has already killed off the CR-Z in Europe, so news that the car is no longer going to be sold in Australia isn't exactly a surprise. In fact, Car Advice says that both the CR-Z and the Civic Hybrid are coming to the end of the line Down Under following disappointing sales. Honda sold only 370 CR-Zs in Australia in 2012 and then 58 in 2013 and 86 in 2014. These cancellations got us thinking: what does the future look like for these vehicles in the US? Well, stateside, CR-Z sales dropped almost 20 percent in 2014, compared to 2013, to 3,562 units. The Civic Hybrid sold just 5,070 units, a drop of almost 35 percent. Both of these vehicles use the aging Integrated Motor Assist (IMA) mild hybrid system, which the company's other hybrids (like the Accord) do not. Does that mean Honda hybrid fans will soon no longer be able to buy a CR-Z or Civic Hybrid? Not so fast, says Angie Nucci, Honda PR's senior environment and safety specialist. "The 2015 CR-Z went on-sale in early October and the 2015 Civic Hybrid went on-sale the following month in November," Nucci said. "Since these vehicles went on-sale fairly recently, it is simply too early to discuss future models at this time." Still, in Australia, the CR-Z and Civic Hybrid are both officially leaving the line-up. The company say that three new "Hybrid Sport" models will be coming at some point, starting with the Accord Hybrid later this year. The next one will be the NSX and then the Jazz Hybrid. The Jazz is another name for the Fit, which we do not get in a hybrid version in the US. Featured Gallery 2014 Honda CR-Z Hybrid View 14 Photos News Source: Honda, Car Advice via Green Car Reports Green Honda discontinued