2001 Honda Accord Ex Coupe 2-door 2.3l on 2040-cars

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Honda Civic Type R caught naked and frisky

Honda's upcoming Civic Type R is one of our most anticipated models of the next year - and we probably won't even get it in North America. And yet, each time we see it, the five-door just seems so menacing and purposeful. An all-but-undisguised version has just been spotted by our photographers testing on the back roads in Germany. If this signals what to expect, then the project appears to be coming along nicely.
Compared to the concept shown at the Geneva Motor Show, this prototype looks even meaner. Check out those big, blistered front fender extensions, taller wing, deeply sculpted front air dam and 10-spoke gold wheels. The Type R certainly certainly isn't hiding its performance intentions, and it has no reason to. Under the hood, we know it packs Honda's new 2.0-liter turbocharged four-cylinder pumping out 276 horsepower, which is likely connected to a six-speed manual.
Now, if only Honda could find some way to get this machine across The Pond and into the our hot little hands. There has already been an online petition begging the Japanese automaker to find a way, and after recently enjoying an all-too-brief prototype drive, we're ready to sign up.

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

Honda thumbs nose at fleet sales, claims it leads in key vehicle segments

Fleet sales are a way of life in the automotive industry. There are many non-retail customers that need vehicles, but going too far can reduce brand image and vehicle resale value. While some of its competitors have fleet sale that account for up to 20 or 30 of overall sales, Honda is bragging that it has the lowest fleet sales of all mainstream automakers for the first five months of 2013.
After calculating new-car registration data from R.L. Polk, Honda says that just two percent of its sales through went to fleet customers compared to an industry average of 19 percent. Even though this means Honda leaves plenty of sales on the table each month, it also claims to have the highest resale value and lowest cost of ownership among its competitors. In terms of retail sales, Honda says that the Civic, Accord, CR-V and Odyssey all lead their respective segments, and it breaks down/brags about its retail sales success in the press release, which is posted below.