2001 Honda Accord Coupe on 2040-cars

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Acura NSX and David Lee Roth wail together in Super Bowl spot

Super Bowl 50 is just over a week away, but carmakers are already rolling out their big ads. Acura's newly released commercial uses the screams and moans from Van Halen's David Lee Roth and the song Runnin' with the Devil to build excitement about the upcoming supercar. As Van Halen plays, the NSX evolves from a slab of metal into the turbocharged, hybrid coupe. In a patriotic touch, the commercial uses red, white, and blue to subtly communicate the supercar's US development and production. It's a clever ad, sure, but we wish it showed more of the new NSX's high-performance capability. There's never a bad time to listen to some Van Halen, though. The video above is the 30-second Super Bowl commercial, which airs during the first quarter. However, the clip below is a one-minute version that lets the visuals breathe more. The longer cut is the better one, but Acura's choice is understandable given the expense of Super Bowl ad time. Acura Rolls Out American-made NSX Supercar with Super Bowl Commercial Set to Van Halen Classic, Runnin' with the Devil Jan 29, 2016 - TORRANCE, Calif. Iconic Van Halen song infuses high-voltage energy into NSX rollout Comprehensive activation includes social media sweepstakes, enabling consumers to experience the NSX Acura is one of the first brands to use Twitter Conversational Video to launch Super Bowl spot Acura is showcasing the next generation NSX, the only supercar made in America1, to the soundtrack of an iconic American rock song in a new commercial that will debut during Super Bowl 50. The high-energy vocal effects of the Van Halen classic Runnin' with the Devil provide the powerful beat for the Acura commercial that will appear during the first quarter of the big game. The spot is a showcase of the Precision Crafted Performance brand direction that is core to the Acura brand and vividly represented in the NSX supercar. The new Acura Super Bowl commercial is posted to Acura.com and Acura social media channels for previewing before the big game and is augmented with a series of unique social media activations and live experiences, including one of the first applications of Twitter Conversational Video to launch a Super Bowl spot. "In our Acura commercial, we wanted to convey the excitement of the NSX to a big Super Bowl audience," said Jon Ikeda, vice president and general manager of Acura.

The 2017 Honda Civic Hatchback is here: all turbo, manual optional

The car you see above may look familiar. Honda showed a mildly conceptified version of the tenth-gen Civic hatch in March, and just last week a production model was caught being loaded onto a ship. Now it's finally here and official, and we can tell you that a hatchback Civic will once again be sold in the US starting this fall. Utility lovers rejoice. This new body style joins the somewhat-hatch-looking sedan and the coupe Honda has been selling for about a year. It will be available in LX, Sport, EX, EX-L, and Sport Touring trims, with that last one being a new addition. All will get Honda's 1.5-liter turbo four offered in upper trims of the sedan and coupe, but they won't all get the same amount of power: LX, EX, and EX-L models will use a 174-hp version, while anything that says Sport on the back gets bumped up to a 180-hp tune, thanks in part to the sweet center-exit exhaust you see on the car above. Torque doesn't vary between the trims – it's 162 lb-ft on all of them. The other exciting bit of news is that the hatchback (along with other 2017 Civics) will be available with the turbo engine and a manual – in the same car. (For 2016, turbo coupes and sedans were sold exclusively with the CVT, and the manual was offered only on lower trims with a naturally aspirated 2.0-liter four.) The six-speed stick will be standard on LX, Sport, and EX models, while the CVT will be available on those trim levels and standard on the others. The turbo engine is a charmer, and we have said from the start that it would be that much better with a stick, even though most people will choose the CVT anyway. But yay for freedom of choice. Equipment should pretty well mirror what's available on the same trims in the two- and four-doors, with the exception of that new Sport Touring trim. It sounds like that will be Touring equipment – including the Honda Sensing suite of safety tech (available on other trims), Apple CarPlay and Android Auto support, and LED headlights – plus some more sport-like looks and the power bump. Civic hatches will be built exclusively at Honda's plant in Swindon, England. Fun fact: The last Civic hatch to be sold in the US, the oddball 2002–2005 Si, came from the same factory. Big changes come in the rear, obvs, and include a hatch with glass that's bisected (something Honda loves to do) by a spoiler spanning the taillights.

Cafe racer motorbikes storm Japan

Japan may be best known, at least among motorcycle enthusiasts, for its sport bikes. But as we found at the Tokyo Motor Show this year, Japanese motorcycle manufacturers are capable of producing all kinds of motorbikes. And to our delight, that includes cafe racers.
Along with the myriad electric bikes, dirt bikes, crotch rockets and scooters, the halls of Tokyo's Big Site convention center this year were full of the retro-infused rides we love. Chief among them was the Bolt (shown above) which Yamaha exhibited alongside their various electric two-wheelers, sporting a delicious metallic blue paintjob, inverted handlebars and hanging mirrors, machined metal bits, blacked-out trim and saddle brown leatherwork.
Honda was also on hand with a new EX version of its '70s-style CB1100 retro roadster in sinister and low-key matte black. And this was our first chance to check out BMW Motorrad's new birthday present to its 90-year-old self, the R NineT, a model recently unveiled at the EICMA motorcycle show in Milan. But one of the most amusing retro rides we came across was the Honda Monkey Limited, a mini bike that makes the new 125cc Grom (which was displayed alongside it) look positively gigantic.